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Making Money Online with Lisa Johnson

037 The Cost Of Being A Female Entrepreneur with Emma Clayton

Making Money Online with Lisa Johnson

Lisa Johnson

Business, Entrepreneurship, Marketing

5.0567 Ratings

🗓️ 14 February 2022

⏱️ 25 minutes

🧾️ Download transcript

Summary

I have a great conversation for you today, as I'm joined by Emma Clayton who helps entrepreneurs scale their businesses, and in this episode, we're going to explore the real cost of being a female entrepreneur. 

In recent years more and more women have been leaving employment in favour of self-employment for the flexibility and autonomy it can offer, but as we know, starting a business is not easy.  The digital age has opened up so many opportunities, but we've not seen the same growth in support for female start-ups, and we deserve better. 

What You'll Learn In This Episode:

- The true financial and emotional cost of being a female entrepreneur and how this compares to our male counterparts. 

- How the system is failing women with the gender pay gap and inflexibility for primary caregivers. 

- Emma's mission to see female founders better looked after enabling them to thrive and build successful businesses. 

- How to raise your prices in line with your worth, your goals and not sell yourself short. 

 - What to do when you want to scale your business. 

 Resources:

- Download my FREE Launch Strategy Guide

- Visit my website www.lisajohnson.com

- Follow me on Instagram @lisajohnsonstrategist

- Follow me on Facebook @lisajohnsonstrategist

- Join the discussion at @thefabulous5percent

- Subscribe to my YouTube channel 

- Connect with Emma @emmaclaytonstrategist

- Pricing calculator www.raiseyourpricing.com

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to Making Money Online with Lisa Johnson, the podcast that tells you what it really

0:09.2

takes to build a business and the simple steps to get you there. I'm determined to share with you

0:13.9

the reality of easy, simple business marketing tips to make passive income so that you can start

0:19.5

making money online.

0:28.3

Hi and welcome to this week's podcast. I have a great conversation for you today, guys.

0:34.2

We're going to really love this one. I'm here with Emma Clayton. Emma helps entrepreneurs scale their businesses. So if you think about it like from people who have a kitchen table

0:38.5

business and scaling them to becoming a CEO at the end of the day. So that's what she does.

0:44.0

But today what we're actually going to talk about is the cost of being a female entrepreneur,

0:49.7

which sounds like, you know, when you first hear that, you're like, what do you mean the cost

0:53.6

of being a female entrepreneur? We're going to get right into it. It's a really important message.

0:57.9

So, hey, welcome to the podcast, Emma. Hello, good morning. Hello. So, why do you care about the cost

1:04.7

of being a female entrepreneur? Gosh, so many reasons. Why do I care? So, well, I'm a mum and I'm a single mum and I really care

1:13.5

because I have a daughter who is 13 and I want her to see a big difference to what is currently

1:20.2

going on for the women around me. So let me just explain that. So I left a big corporate job,

1:26.1

a really great career and just couldn't do it anymore.

1:30.3

The system failed. I mean, we see this so much. And about 80% of women are leaving employment

1:36.6

into self-employment, either, you know, entrepreneur or just sending up their own little

1:41.0

businesses, anything from Etsy up to, you know, people like yourself

1:44.3

with eight, nine figure businesses.

1:46.4

A lot of it is coming from, I have to leave my work to move around, you know, my commitments

1:53.2

in life, whether it be adult social care, children, whatever, or, you know, there's a lot

1:58.5

of misogyny in the workplace, or there'd be made redundant

...

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