Hi friends. So it's been a couple of weeks since the last episode. I know that I

promised I was going to do one every single week and I've fallen within the

first month of that. However, I have a good excuse. I was away in Palmer on a yacht

and then in Dubai with my dad. It's a hard life, I know. This week I'm sitting

down with Yusuf and Johnny from Propane Fitness and this is probably my most

anticipated episode to date and I say mine, I mean by myself, not by anybody

else. We're going to be discussing the ethical use of technology and how

social networks, social media manipulates our cognitive biases and uses

unseen persuasion techniques to keep you on site. Now all of this might sound a

little tinfoil-hattie but I promise you it's not. It is as far as I'm concerned

probably one of the biggest and most important issues that we've got going

on at the moment. If you think about how ubiquitous phone use is amongst

everybody on the planet, the Cambridge Analytica scandal which recently came out

where it turned out that some users on Facebook's data had been illegally

acquired and manipulated caused absolute uproar and all that was happening

there was people being targeted with ads and some of their data had been

stolen. Your phone is stealing your time and that's the one resource that we

can't get any of it back. That to me is a much bigger scandal that needs to be

spoken about. Our phones are with us more than any partner, any friend, any family

member, any pet, probably any other item that we own. They're with us every single

step of the way in their possessions that we cherish to a degree and that we

live our lives through. There are a window between us and the world. They mediate

...