Zillow's Instant Offer - Is This the Final Blow to the Real Estate Business?

Real Estate Training & Coaching School

Business, Careers

4.7 • 669 Ratings

🗓️ 12 June 2017

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

Is Zillow the ultimate Frenemy of the real estate industry? It seemed like a win-win when agent listings got massive exposure in the marketplace and had the chance to market on their site. Then came Zestimates and things got weird (or should we say, inaccurate) and now fighting the Zestimate a seller recieved was a regular listing presentation occurence. But has Zillow sunk to a new low now with their Instant Offer program? The industry is abuzz about how Instant Offer may (or may not) be an agents undoing. Will it be yours? We unpack everything you need to know about Instant Offer and how you can take real action to fight back! Schedule A Free Coaching CallVisit Tim & Julie Harris OnlineListen on iTunesListen on Stitcher

Transcript

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0:00.0	Welcome to Real Estate Coaching Radio, America's number one trusted resource for realtors who demand authentic real-time coaching.
0:21.1	Starring, award-winning real estate coaches Tim and Julie Harris.
0:25.3	Get ready for unfiltered, full-strength honesty about what is truly working to get you
0:30.4	into action and make you money in this new real estate boom.
0:34.7	Now to our hosts, Tim and Julie Harris.
0:40.8	And welcome back to Real Estate Coaching Radio. We have a very, I think, maybe potentially
0:47.0	costic, crazy, interesting, maybe in some cases, scary show. The next few days, we're going to be talking about... Never. Yeah, exactly. For the next few few days we're going to be talking about Zillow.
0:55.5	Yeah, exactly.
0:56.5	For the next few days we're going to be talking about Zillow's instant offer.
0:59.5	I think between Julie and I, we probably received, I don't know, dozens of emails from all of you guys,
1:05.0	kind of in panic mode, wondering about Zillow instant offers, wondering, you know, basically
1:09.0	what it means to your business and just not
1:10.9	knowing really how to react. And so what Julie and I did is we decided to take a week or so after
1:15.9	the Zillow instant offers thing came out and everyone was talking about it. And we wanted to sort
1:20.1	of like bite our time to see how it actually worked. So what we're going to do is we're going to
1:24.3	walk you through exactly basically what instant offers represents to the marketplace. And we're going to in is we're going to walk you through exactly basically when instant
1:27.5	offers represents to the marketplace. And we're going to, in many cases, I think, surprise you
1:32.2	with what we have to say because you guys are overreacting. Most of you are thinking this is
1:37.7	somehow the end times for real estate. And I think what you're going to realize after the end
1:42.2	of listing this two or three day series on Zillow Instant Offers in Zillow in general, I think what you're going to realize after the end of listing this two or three day series on Zillow
1:45.3	Instant Offers and Zillow in general, I think you're going to feel a lot better. I think you're
1:48.6	going to feel a lot more confident. And anyway, I'm not saying you're going to use instant
	...

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