Zero-250 Challenge: Sending Your First Email And Creating Your Plan
The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business
Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing
4.8 • 12.3K Ratings
🗓️ 7 August 2020
⏱️ 7 minutes
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| 0:00.0 | Hey Gold Diggers, you're tuning into the Zero to 250 Challenge mini series on the Gold Digger podcast. |
| 0:06.1 | In this short 5 episode series, I'll lead you through everything you need to know to start, launch, grow, and scale your email list. |
| 0:13.9 | The fifth and final lesson. |
| 0:16.2 | By the end of this, you'll be ready to send your first email and create a plan for moving forward. Let's dive on in. |
| 0:23.4 | Hey there. Look at you go. You are cruising on into episode five in the last phase in creating, growing, and serving your email list within amazing offer and opt-in page, fearless, sharing on social media and names lining your list. |
| 0:37.1 | You have totally crushed the email list startup game and I couldn't be more excited for you in this very moment. |
| 0:42.7 | So in episode number four, you put your amazing offer out into the world and you shared it. |
| 0:48.4 | Ready to email your list. I'm going to go out on a limb and assume that you have at least three people on your list. Your mom, your BFF, and yourself. |
| 0:57.2 | Your biggest cheerleaders are here for you. That's all that matters. So let's send that first email. This is the super fun part. |
| 1:05.0 | Keep in mind that anyone that signed up for your offer is excited right now and so you get the opportunity to start up the experience with the first email out to your list. |
| 1:13.8 | But the question I can already hear coming through is this, what do I have to say to my email list? What should I send? |
| 1:20.8 | Let me walk you through different ideas on what you can send your list. You can share your story. So the first email is a great opportunity to build that trust and relationship. |
| 1:29.3 | Maybe share the part of your story that aligns with the offer that they sign up to receive. Tell them behind the scenes. |
| 1:35.3 | You could also set the stage. So share details on what they can look forward to and how often you'll contact them. |
| 1:41.8 | This is a great opportunity to let them know what's coming up next so they're not surprised. |
| 1:46.2 | Include other opportunities to connect whether you share your social media accounts, a blog post, a website, or a Facebook group. |
| 1:53.2 | Extend a further invitation to more resources. You can teach something. Use these first emails to give them quick wins. |
| 2:00.0 | Meaning they walk away learning something or being able to take action in their lives. The more they learn from you, the better. |
| 2:06.2 | You can send encouragement almost 90% of my emails are just straight encouragement. I love sending positivity into inboxes and helping my subscribers feel less alone. |
| 2:15.0 | Reminding them we are all in this together. You can invite a response. Ask a question and prompt your subscriber to hit reply until you more about themselves. |
| 2:24.6 | This can be the best way to create connection and build actual relationships. |
| 2:29.8 | Here's what you need to know. Just start and start simple. You can get fancy later. Let's focus on one email at a time, but I want for you to start to visualize how you can take people on a journey with something we call a welcome sequence, which is essentially a sequence of emails that will go to someone when they join your list. |
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