Welcome to Let It Be Easy with Susie Moore.

Your biggest asset isn't your network, isn't your bank account, isn't your education,

it isn't anything you've collected along the way that's been helpful and wonderful,

although those things all are wonderful. Your biggest asset is always without exception going to be your

focus. Because you can be the most talented, connected, brilliant person ever. But if you have

very scattered focus, focus that's one place, one day,

in a completely other direction, another day,

it's going to be very limiting in terms of what you can achieve.

Now, we live in a culture now that is obsessed with distraction.

I do not have to tell you this. Everything is vying for your

attention. And the devices that we use, to keep us so, so, so connected with a million apps,

it's proven that they are making us exhausted. Because so much of what burnout is isn't working too hard or doing too much. It's constant context

switching. It's always feeling on. It's always feeling wired even if you feel tired.

The rebel in this world, the person who manages to rise above and create and connect and regret-proof their

life, they focus. They are clear on what matters. This is, my friends, why your attention is

expensive. It's so funny to me that we are so fussy about the clothes we wear, the food and drinks we put in our body,

we count this, we count that, we count macros, we count protein, we like certain designers,

we would never wear other designers, I mean, come on, we are fussy about what we put in our homes,

on our bodies, in our bodies. But when it comes to our focus, we can just sit and scroll for hours and think

nothing of that. Or we can just watch trash that, oh my gosh, look, I love a TV show like

anybody else, but we can watch things just to pass the time, allow ourselves to just get

sucked into a distraction that adds nothing to our life experience. Now, this isn't to say, don't rest,

...