meta_pixel
Tapesearch Logo
Log in
The Ezra Klein Show

Your Mind Is Being Fracked

The Ezra Klein Show

New York Times Opinion

Society & Culture, Government, News

4.611K Ratings

🗓️ 31 May 2024

⏱️ 72 minutes

🧾️ Download transcript

Summary

The steady dings of notifications. The 40 tabs that greet you when you open your computer in the morning. The hundreds of unread emails, most of them spam, with subject lines pleading or screaming for you to click. Our attention is under assault these days, and most of us are familiar with the feeling that gives us — fractured, irritated, overwhelmed. D. Graham Burnett calls the attention economy an example of “human fracking”: With our attention in shorter and shorter supply, companies are going to even greater lengths to extract this precious resource from us. And he argues that it’s now reached a point that calls for a kind of revolution. “This is creating conditions that are at odds with human flourishing. We know this,” he tells me. “And we need to mount new forms of resistance.” Burnett is a professor of the history of science at Princeton University and is working on a book about the laboratory study of attention. He’s also a co-founder of the Strother School of Radical Attention, which is a kind of grass roots, artistic effort to create a curriculum for studying attention. In this conversation, we talk about how the 20th-century study of attention laid the groundwork for today’s attention economy, the connection between changing ideas of attention and changing ideas of the self, how we even define attention (this episode is worth listening to for Burnett’s collection of beautiful metaphors alone), whether the concern over our shrinking attention spans is simply a moral panic, what it means to teach attention and more. Mentioned: Friends of Attention “The Battle for Attention” by Nathan Heller “Powerful Forces Are Fracking Our Attention. We Can Fight Back.” by D. Graham Burnett, Alyssa Loh and Peter Schmidt Scenes of Attention edited by D. Graham Burnett and Justin E. H. Smith Book Recommendations: Addiction by Design by Natasha Dow Schüll Objectivity by Lorraine Daston and Peter L. Galison The Confidence-Man by Herman Melville Thoughts? Guest suggestions? Email us at [email protected]. You can find transcripts (posted midday) and more episodes of “The Ezra Klein Show” at nytimes.com/ezra-klein-podcast. Book recommendations from all our guests are listed at https://www.nytimes.com/article/ezra-klein-show-book-recs. This episode of “The Ezra Klein Show” was produced by Rollin Hu and Kristin Lin. Fact-checking by Michelle Harris, with Mary Marge Locker and Kate Sinclair. Our senior engineer is Jeff Geld, with additional mixing by Isaac Jones and Aman Sahota. Our senior editor is Claire Gordon. The show’s production team also includes Annie Galvin and Elias Isquith. Original music by Isaac Jones and Aman Sahota. Audience strategy by Kristina Samulewski and Shannon Busta. The executive producer of New York Times Opinion Audio is Annie-Rose Strasser. Special thanks to Sonia Herrero.

Transcript

Click on a timestamp to play from that location

0:00.0

From New York Times opinion, this is the Ezra Klein Show. I think a lot about the way we talk about attention because the way we talk about

0:25.6

attention because the way we talk about something is the way we think about it.

0:29.6

What do you always hear about attention when you're in school? Pay attention. As if we have a certain amount of attention in our mental wallet, and we have to spend it wisely. We need to use it to buy algebra rather than buying gossip or jokes or daydreams. I wish that was how my attention worked. It certainly did not work that way then. I graduated high school with the 2.2 because I cannot pay attention. I just can't to information delivered

0:56.2

in the form of long lectures. I wish I could, I try. My attention just doesn't feel to me like something I get to spend.

1:04.6

It feels, I don't know, it feels more like taking my dogs on a walk.

1:10.0

Sometimes they walk where I want them to, sometimes I'm in control, and sometimes I am not in control.

1:16.0

They walk where they want to.

1:18.0

They get scared by thunder and they try to run away.

1:21.0

Sometimes a dog sidies them from across the street and they turn from mile away. Sometimes a dog, sidewise them from across the street and they turn from

1:24.6

mild matter terriers into killing machines. Sometimes they are obsessively trying to get a

1:30.0

chicken bone and even when I hurry them past it they spend the whole rest of the

1:33.9

wall clearly thinking about that chicken bone and scheming about how to get back there.

1:38.4

My attention feels like that to me and this is what I don't like about the way we talk about attention. We are not always

1:45.0

in control of it. We may not even usually be in control of it. The context in which our

1:50.4

attention plays out what kinds of things are around us, it really matters.

1:54.2

And it's supposed to, attention is supposed to be open to the world around us.

1:58.4

But that openness, it makes a subject to manipulation.

2:02.0

You really see that now when you open your computer or your

2:04.7

phone. It's like the whole digital street is covered in chicken bones, there's

2:09.0

lightning cracking overhead, there are always dogs barking. And I worry about this, for my own mental habits, for my kids, for everybody's kids.

2:18.0

I don't think we're creating an intentionally healthy world here.

2:21.0

And so I keep looking for episodes we can do on this and I keep feeling like we're getting near it but not quite there because the way we talk about attention, it just doesn't feel rigorous enough to me.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from New York Times Opinion, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of New York Times Opinion and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.