Your Market is Not Capped | Ep 532

The Game with Alex Hormozi

Alex Hormozi

Entrepreneurship, Education, Business, How To

4.9 • 4.4K Ratings

🗓️ 2 May 2023

⏱️ 19 minutes

🔗️ Recording | iTunes | RSS

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Summary

"Your market isn't capped. Your mindset is capped." Today, Alex (@AlexHormozi) talks about how entrepreneurs often think their market is saturated when in reality their mindset is the limiting factor. He provides a framework for expanding into new markets, and emphasizes the importance of taking the time to build a successful business.

Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.

Timestamps:

(1:28) - starting a new business is not the answer

(2:50) - Look at the platforms & methods. What haven’t you done yet?

(5:35) - 5 directions under the pyramid of markets

(11:58) - Your market is not saturated

(12:57) - Takes time to build big sh*t, have an entrepreneur checklist

(15:21) - Provide most value by absolute metrics in terms of dollars

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Transcript

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0:00.0	Real quick, guys, if you can think about how you found this podcast,
0:02.8	somebody probably tweeted it, told you about it,
0:05.2	shared it on Instagram, or something like that.
0:07.4	The only way this grows is through word of mouth.
0:09.8	And so I don't run ads, I don't do sponsorships,
0:12.2	I don't sell anything.
0:13.2	My only ask is that you continue to pay it forward,
0:15.5	do whoever showed you or however you found out about this podcast
0:18.0	that you do the exact same thing.
0:19.5	So if it was a review, if it was a post, if you do that,
0:22.5	it would mean the world to me and you'll throw some good comment
0:24.3	out there for another entrepreneur.
0:25.5	When you're doing it down,
0:26.6	sometimes you can still make more money
0:28.3	because of all the points I said earlier,
0:30.1	which is you're not even close to tapping the methods,
0:32.7	the platform, the media,
0:33.7	where the total amount of volume you need to do
0:35.3	to reach all of those people within that niche.
0:39.6	Welcome to the game where we talk about how to sell more stuff
0:41.7	to more people in more ways and build businesses worth owning.
0:44.7	I'm trying to build a billion dollar thing
	...

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