Your Brand Can Be Visible, But It's Relevant? - w/ CMO Marcel Marcondes

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing, Entrepreneurship

4.8 • 18.1K Ratings

🗓️ 29 July 2022

⏱️ 13 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today's episode is our special Cannes edition of Marketing for the Now. Where I sit down with friend and amazing marketer Marcel Marcondes, CMO of ABInBev, listen as we discuss the state of the union of relevance in the Ad World. There's so much in here that I know you'll get a ton of value from. We discuss why its harder for large corporations to stay authentic vs smaller brands, why the dream scenario is reach with relevance, why the industry is struggling to give up television creative and so much more!

Enjoy! Let me know what you thought.

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Transcript

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0:00.0	Podcast Nation, how are you? Hope everybody's having the best summer.
0:03.7	Just wanted to say hello before you listen to today's podcast.
0:07.4	I want to make sure that you are giving feedback and we're interacting and
0:13.2	Twitter and my discord are the two best places for that.
0:16.2	So, would love to get your thoughts on the podcast that you listen to today.
0:21.7	So, hit me up on Twitter at at GaryVee.
0:24.6	And then if you want to join the discord, it's linked in my Instagram currently.
0:30.5	I'm sure over time I'll change that but it's not hard to find in the scheme of things.
0:34.5	You can find the V friends discord.
0:36.5	I think is it GaryVee.com slash discord?
0:39.7	Nice, I said just shook his head.
0:41.2	So, we're good there.
0:42.4	All right, Podcast Nation, enjoy today's podcast.
0:44.8	GaryVee.com slash discord if you want to get into discord and learn about NFTs and
0:49.2	entrepreneurship and then hit me up on Twitter at GaryVee.
0:52.8	I'm asking for your feedback on today's episode.
0:55.9	This is the GaryVee audio experience.
1:01.6	Hey everybody, it's Gary Vaynerchuk, marketing for the now special interview with one of the
1:06.7	great marketers that I've come across in my career.
1:09.6	I'm going to let him introduce himself and talk about what we're seeing at Can, talk
1:16.6	about marketing for the year and all those kind of things.
1:18.6	So, how are you my friend?
	...

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