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Akimbo: A Podcast from Seth Godin

Your Bootstrapping Questions (E)

Akimbo: A Podcast from Seth Godin

Midroll Media

Society & Culture

4.81.9K Ratings

🗓️ 3 May 2023

⏱️ 19 minutes

🧾️ Download transcript

Summary

Making a ruckus for the right people


Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher.

You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.

To submit a question and to see the show notes, please visit akimbo.link and press the appropriate button.





Hosted on Acast. See acast.com/privacy for more information.

Transcript

Click on a timestamp to play from that location

0:00.0

Last week, our episode about bootstrapping came out on Labor Day and I challenge you to submit your questions

0:07.2

and you took me up on it and we got five great ones and we're going to answer them today.

0:23.7

So many good questions from last week's episode. Thank you for taking the time to reach out.

0:29.8

I'll try to answer each one in turn.

0:33.0

Hi Seth, Jeremiah from Lincoln, Nebraska. You gave a few examples of bootstrappers and it seems

0:39.2

like the general theme is people that want to orchestrate multiple things or others together in

0:46.0

order to create a bigger organization or company. And I wonder about people who might consider

0:51.5

themselves artists or makers or craftsmen, people that mostly just want to do their creative work in

0:58.8

order to produce something and send it out into the world to provide value.

1:03.5

Should these people consider themselves bootstrappers in the way that you've presented it?

1:07.4

And if so, how do they fit into the context of the bootstrappers workshop? Thanks Seth.

1:14.5

This is something that we've been hearing again and again since the dawn of the internet,

1:19.6

which is that we have a craft, we have a passion, there's a thing we make.

1:25.0

And here here's this wide open territory where we can finally get past the gallery owner,

1:31.5

the retailer, the choke point that keeps us from having our work be found by someone who wants it.

1:41.0

And so we end up with things like Etsy or eBay or even you to me. Here the thinking goes,

1:49.4

Mr. or Mrs. or Ms. Creator, come on in, show us what you got, the world will find you

1:56.9

and you can get back to work making what you make. This is why self-publishing on the

2:03.2

Kindle seems so compelling because writers can go back to writing. But what is actually happening

2:12.0

is that you need a publisher. You need a publisher, somebody who is going to do the hard work

2:19.1

of helping you be found, of dancing with the potential customer, of treating that customer

2:26.7

with respect and care, of earning permission, engaging with people who want to be engaged with,

...

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