Welcome to the blog millionaire, where we break down the essential strategies of today's most successful bloggers

to take your blog to the next level with top-notch content, monumental traffic growth, and multiple revenue streams to go beyond your wildest goals.

So get ready to blog like a pro and make your traffic explode with your host, whose blog gets more than one million visitors every single month, Brandon Galey.

My name's Brandon Galey and welcome to episode 63 of the blog millionaire.

In this episode, I'm going to be breaking down the best

WordPress permalink structure for SEO. Recent findings have identified that the URL of

your blog posts can impact your Google rankings. Since WordPress automatically generates the

post URL, very few bloggers take the time to adjust the makeup of a single

post URL. It only takes a minute to optimize your post URL, so I recommend that you do this

with every new post. There are four things you need to know about optimizing your WordPress

permalink structure for SEO.

Number one, use less than 60 characters in the URL of your blog post.

Backlinko did an extensive study that looked at the average number of characters in the URL

and the impact it has on Google position.

The pages and post with shorter URLs dominated the top three spots in the Google rankings. Here is the breakdown of the average characters for the top five Google positions.

Position 5, 59 characters.

Position 4.

58 characters.

Position 3, 57 characters.

Position 2, 55 characters, and position 1, 50 characters.

The number of characters does not include HTTP,

colon, forward slash, ford slash.

...