We didn't say anything when the radiologist's job was threatened by a computer that could read an x-ray.

But now, the systems are coming for the rest of us.

Now, selfish, narcissistic, childish, childish billionaires, buy companies and then fire people who work there for fun.

Some organizations that understand that our job is...

Today my guest is Seth Golden, American author. that our job is.

They my guest is Seth Golden, American author, entrepreneur, marketer, and public speaker who has written 21 international bestsellers,

his books have been translated into 38 languages.

He writes one of the world's most popular marketing blogs,

The Honeybee example, explain what that example is.

So let's start by explaining that humans are not bees.

A beehive is 15,000 individual creatures that are not actually

individual. They are very much like the neurons in a human brain earned inside out. If one B sacrifices its life.

How do you hire properly?

What I'm saying is if it's easy to measure might not be important.

The song of significance, what does that actually mean?

Welcome to Success Story. I'm your host, Scott Clary.

Success Story is part of the HubSpot podcast network. Quick question, before we get

started, did you ever play the game telephone as a kid?

You start with one message, but as people share it, it gets more and more distorted.

Sometimes work and feel that way.

But the last thing you want for your business is to get a

distorted message across your team. HubSpot helps you say goodbye to that chaos by

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