You can't build a business overnight!
Dear FoundHer...Real Founder Stories for Women Small Business Owners
Lindsay Pinchuk
4.9 • 1.1K Ratings
🗓️ 26 February 2025
⏱️ 24 minutes
🔗️ Recording | iTunes | RSS
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Summary
Join the Dear FoundHer... Forum to build your business with the support of a community who truly gets it.
The Dear FoundHer… Forum is exclusively for female entrepreneurs over forty who are building, growing, or scaling their businesses.
There’s no gatekeeping here—just actionable support, real conversations, and access to insights that truly matter. Use the code FOUNDHER for 20% OFF.
Click here to check out about the networking community everyone's talking about.
In this episode, Lindsay Pinchuk discusses the importance of building a community around your brand and the realities of growing a business. Lindsay outlines big picture steps for launching a business or a new product or service, emphasizing the need for consistency and using her SWEEP method for content marketing. SWEEP, utilizes your Social Media, Website, Emails, Events, Partnerships + Publicity to generate and execute, cost effective, community-centric marketing strategies that grow your brand.
Lindsay introduces this concept in today's episode and challenges the listener to think about how they can apply it to their own marketing practices in business.
Tomorrow she'll be back with more micro level tips on applying SWEEP to your own business.
Join the Dear FoundHer Forum: https://www.dearfoundher.com/dear-foundher-forum
Get on the waitlist for Marketing Made Simple for Small Business:
https://lindsaypinchuk.myflodesk.com/waitlist
Don't forget to follow Lindsay and Dear FoundHer... on Instagram:
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Transcript
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| 0:00.0 | Welcome to Dear Founder, the podcast that pulls back the curtain on what it really takes to build and grow a successful business. |
| 0:10.8 | No gatekeeping, no fluff, just real talk. |
| 0:15.1 | I'm your host, Lindsay Pinchot, award-winning entrepreneur, founder, and proud member of the 1% of female founders who've led |
| 0:23.0 | their company to an acquisition. I bootstrapped my first company from $500 to seven figures |
| 0:28.5 | before selling it and learned more from the mistakes than from the wins. What started as a podcast |
| 0:34.3 | here has grown into a movement. Supporting female entrepreneurs like you through not only this show, but also on our |
| 0:41.6 | social media, at our live events, and in our online community, The Deere Founder Forum. |
| 0:47.5 | Each week, I sit down with some of the most influential female founders of our time |
| 0:52.0 | to uncover the highs, the lows, the lessons, |
| 0:55.0 | and the moments that they thought they'd never make it, but did. |
| 0:58.8 | This is a space for women who want to build something meaningful, who believe in collaboration |
| 1:04.0 | over competition, and who know that success is sweeter when we share it. |
| 1:08.6 | Because here, there's no gatekeeping, just actionable advice, honest conversations, |
| 1:13.9 | and a whole lot of inspiration. |
| 1:15.9 | So grab your coffee or your wine or whatever it is that you're drinking, hit play, |
| 1:20.9 | and let's build something amazing together. |
| 1:24.7 | Hi, guys, it's me, Lindsay. |
| 1:27.4 | You hear me talk a lot, a lot about community, building your |
| 1:32.6 | own community and building the community that surrounds your brand, both of which you can do |
| 1:38.6 | inside our networking group, the Deer Founder Forum. But if you need a little more help, a little more guidance and |
| 1:44.9 | support, you can also do this in our high-touch group mentorship, Marketing Made Simple for Small |
| 1:50.1 | Business. We launched this membership last fall, and over 100 women have joined us inside, |
... |
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