YAPClassic: Paul Getter, Marketing Secrets to Grow Your Brand and Business | Marketing

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

YAP Media Network | Hala Taha

Marketing, Business, Entrepreneurship

4.8 • 1.5K Ratings

🗓️ 2 June 2023

⏱️ 62 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

When Paul Getter was unemployed and looking for a sustainable income stream, he stumbled upon the then-hidden power of Facebook as a marketing tool. Despite having no formal education in marketing, he dedicated himself to becoming a master at internet marketing. Paul has now spent over one billion dollars running ads and campaigns for his clients and regularly works with A-list clients like Grant Cardone and Bob Proctor. In this episode of YAPClassic, you’ll learn some of Paul’s top personal branding tips, how to qualify your leads, and the secret sauce to a successful paid advertising campaign. Paul is the CEO of The Internet Marketing Nerds. He’s in the top 1% of ad spenders on Facebook and has over 1 million followers on Instagram. He has helped build, optimize, manage, and run traffic to some of the best-performing funnels in the online marketing world and helped scale multiple businesses to 8 figures per year. In this episode, Hala and Paul will discuss: - How making a church Facebook page changed Paul’s life - Why platforms lose organic reach over time - Why you should prioritize relationships over revenue - How to foster meaningful relationships on social media - The three L’s of personal branding - The golden rule of paid ads - The double-edged sword of data tracking - Using forms to qualify your leads - Why you should start a side hustle (and how to do it!) - And other topics… Paul Getter is a consultant, social media expert, speaker, and serial entrepreneur. Paul started learning about the power of Internet marketing, and within just a few short years, became one of the most sought-after marketing experts in the world, spending MILLIONS per month online for his clients. He has helped build, optimize, manage, and run traffic to some of the best-performing funnels in the online marketing world. He currently serves as CEO of The Internet Marketing Nerds and manages several million dollars per month in advertising for clients. Some of Paul's clients have included celebrities and online personalities such as Tai Lopez, Grant Cardone, Les Brown, Lewis Howes, Tim Storey, Kevin Harrington, Neil Patel, and Bob Proctor. LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast’ for 30% off at yapmedia.io/course. Resources Mentioned: Paul’s Website: https://www.paulgetter.com/home-1 Paul’s YouTube: https://www.youtube.com/c/PaulGetter Paul’s LinkedIn: https://www.linkedin.com/in/paul-getter/ Paul’s Instagram: https://www.instagram.com/paul/ Paul’s Facebook: https://www.facebook.com/PaulGetterInternetMarketingNerd/ Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, entrepreneurship podcast, Business, Business podcast, Self Improvement, Self-Improvement, Personal development, Starting a business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side hustle, Startup, mental health, Career, Leadership, Mindset, Health, Growth mindset. Marketing, SEO, E-commerce, LinkedIn, Instagram, Social Media, Digital Marketing, Content Creator, Storytelling, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Content Marketing, Online Marketing, Marketing podcast, Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Hello, young and profitors. Today we are playing a Yap classic, my interview with
0:17.7	internet marketing mogul Paul Getter. Paul is a serial entrepreneur and CEO
0:22.3	of the internet marketing nerds. He has spent over a billion dollars in ad campaigns for his clients
0:28.2	and has helped scale numerous businesses to eight figures a year. He's worked with A-list clients
0:33.5	like Ty Lopez, Grant Cardone, Lewis House, and Tim Story. In this episode, Paul reveals his
0:39.0	top tips for building a strong personal brand online and his golden role for paid advertising
0:44.2	campaigns. We also talk about how to foster meaningful relationships on social media,
0:49.5	how to use forms to qualify our leads, and why you should prioritize relationships over revenue. This interview
0:56.4	is packed with evergreen gems on all things internet marketing, so I think you guys are going to
1:01.9	love it. All right, let's get into it. Enjoy my conversation with Paul Getter. Hey Paul, welcome to
1:10.5	Young and Profiting Podcast.
1:12.7	Thank you very much, Holla.
1:14.1	How did I get on Young and Profiting?
1:17.3	I'm like, I'm too old to be on Young and Profiting, but thank you very much for having me here.
1:22.7	We actually have listeners of all ages, and I tend to interview people who are older than me
1:27.8	and older than our listeners because you guys have the wisdom to share. And so there's no age
1:32.8	limit on Young and Profiting Podcasts. Don't worry about it. Good, good, because I've been on
1:37.5	old and profiting podcasts before, but this is the first time on Young and Profiting Podcasts.
1:42.4	So thank you for the invitation. Of course, of course.
1:45.8	Let's talk about everything marketing. So you are like a paid advertising guru, right? We're both
1:52.3	in the marketing world. So we have plenty to talk about. I think we're going to jive really well
1:56.2	together. And so you've worked with super high profile guests like Grant Cardone, Ty Lopez, Gary V.
	...

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