'Would you recommend this show to a friend?'
On Point with Meghna Chakrabarti
WBUR
4.3 • 3.9K Ratings
🗓️ 17 January 2025
⏱️ 50 minutes
🧾️ Download transcript
Summary
It seems like we're bombarded with customer surveys these days. Where are these surveys coming from -- and do they work?
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Transcript
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| 0:00.0 | Support for WBUR comes from MathWorks, |
| 0:03.2 | creator of MATLAB and Simulink software |
| 0:05.6 | for technical computing and model-based design. |
| 0:09.0 | MathWorks, accelerating the pace of discovery |
| 0:11.6 | in engineering and science. |
| 0:13.6 | Learn more at MathWorks.com. |
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| 0:40.6 | Sign up for your $1 a month trial at Shopify.com slash setup. |
| 0:46.7 | This is on point. |
| 0:48.2 | I'm Deborah Becker in for Magna Chakra Barthi. |
| 0:50.8 | Today we want to talk about those seemingly ubiquitous customer surveys. Doesn't it feel as if |
| 0:56.7 | we're flooded with them? The grocery store, the doctor, the pharmacy, the ride share, the online retailer, |
| 1:02.3 | why are so many companies asking, how did we do? How likely are you to recommend us to a friend? |
| 1:09.1 | So we surveyed some on-point listeners. |
| 1:14.2 | Asking me to fill out a survey gets you one star. |
| 1:19.8 | I've grown so weary of all of these surveys and customer satisfaction, |
| 1:26.5 | pushed in front of me, whether it be by text or email or on my receipt. |
... |
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