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This Is Life with Heather & Cornelius

Wondery Presents: Fed Up

This Is Life with Heather & Cornelius

YEA MEDIA GROUP

Religion & Spirituality, Kids & Family, Parenting, Society & Culture, Relationships

4.21.2K Ratings

🗓️ 20 August 2022

⏱️ 4 minutes

🧾️ Download transcript

Summary

When Emily Gellis hears rumors of people suffering horrible side effects from a trendy diet she springs into action. Armed with over a hundred thousand Instagram followers, Emily launches a social media crusade to expose F-Factor and its founder, Tanya Zuckerbrot. It’s the start of a feud that will attract trolls, lawyers, and, eventually, national media all because of fiber. From Wondery, this is a story about wealth, wellness, and influence hosted by Casey Wilson.

Listen to Fed Up: wondery.fm/LWTL_FedUp

Transcript

Click on a timestamp to play from that location

0:00.0

When you're scrolling through social media, how can you tell what's real?

0:03.5

Misinformation can be dangerous, especially when it's related to your health.

0:07.9

Tanya Zuckerbrot, founder of the trendy high fiber F-factor diet, has celebrity followers

0:14.3

including Megan Kelly and Supermodel Olivia Culpo. Tanya has a nice house, nice husband,

0:21.2

nice vacations, a very aspirational life. But allegations of troubling side effects with the diet

0:27.7

began to surface and people started to question, is she selling powder or power?

0:34.6

Emily Gaias, a popular fashion influencer, saw these allegations and put the diet on blast

0:40.3

to her own large social following. She launched a crusade to expose Tanya and the F-factor diet.

0:48.4

Emily thought bringing awareness to the claims would be enough, but that was just the beginning.

0:53.7

What was once an online feud escalated into the real world resulting in threats, lawsuits,

1:00.4

and a whole lot of drama. You're about to hear a preview of FedUp. Listen to FedUp on Apple

1:07.3

Podcasts, Amazon Music, Spotify, or you can listen early and add free by joining Wondery Plus

1:15.0

in the Wondery app.

1:26.4

Ah, Summer in Manhattan. There is nothing quite like it.

1:31.5

And on this August day in 2018, it's the usual 1,400 degrees and the rats are living their best lives.

1:39.7

The sidewalk outside Chipprianne downtown is packed with people having a good time,

1:44.1

hanging out, enjoying $30 salads. A waiter brings out a piece of cake with a candle on it

1:50.0

and delivers it to one of the tables. My friends like sends over the cake with the

1:58.6

candles, like they're pretty like white meringue cake that they're like kind of famous for.

2:04.1

That's the almost birthday girl herself, Emily Gellis. And before I go to blow out the candle,

2:10.5

I say something like, oh, I need to get an Instagram for this, like I need to like record this,

2:15.7

like Influencer Life. Influencer Life. At the sound of those two words,

...

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