meta_pixel
Tapesearch Logo
Log in
Business Daily

Women, sport and business: Making NBA history

Business Daily

BBC

Business

4.4816 Ratings

🗓️ 6 January 2023

⏱️ 18 minutes

🧾️ Download transcript

Summary

As part of our mini-series on women, sport and business we meet Cynt Marshall. She's the chief executive officer of the Dallas Mavericks and the first black female CEO in the history of the National Basketball Association, a professional basketball league in the United States.

Cynt tells us about her background, where she found the drive to forge an enormously successful career and how she’s changed a toxic workplace culture when she arrived at the Mavericks.

Presenter: Rahul Tandon Production: Helen Thomas and Carmel O’Grady

(Image: Cynt Marshall; Credit: Getty Images)

Transcript

Click on a timestamp to play from that location

0:00.0

Hello and welcome to Business Daily here on the BBC World Service. Well, today it's the final part of our mini-series on women's sport and business, where we're finding out more about this growing sector.

0:15.3

I'm Rahul Tandon and in this episode, we're going to meet the indomitable Sint Marshall.

0:22.8

Sint is chief executive officer of the Dallas Mavericks. In February 2018, she became the first black female CEO in the history

0:30.2

of the National Basketball Association. Usually when you're first, you don't know your first.

0:36.2

You just walk in and you take an opportunity or you just do what you need to do. And then other people tell you, oh, you know you're the only one. I mean, I didn't know that when I walked in. Obviously, if I had been in a meeting with my 29 colleagues, I would have known that. Well, according to Forbes, the Dallas Mavericks have a team value of $2.7 billion. Let's give you some context around that because the Premier League champions Manchester City,

0:58.3

well, they have a value of $4.2 billion.

1:01.0

So the Dallas Mavericks, they're a pretty big club.

1:04.0

Sin was brought in to tackle what she describes as a very sexist and a very male culture.

1:08.9

If you want to do shady business or if you just don't want to embrace women in the workplace or

1:15.9

women in leadership, if you can't kind of get on with this agenda and what we think makes

1:22.0

a great place to work, then we have to separate.

1:25.0

This episode, Sint will tell us about her background where she found

1:27.9

that drive to forge an enormously successful career. And how do you change workplace culture she gives

1:34.5

us some answers. Keep listening because Sint is a fascinating woman. So let's start at the beginning with since childhood.

1:47.4

I was raised in a public housing project who were poor.

1:50.7

My mother was the victim of domestic violence, as were her children.

1:54.5

My father broke my nose when I was 15 years old.

1:58.0

I saw him shoot a man in the head, actually in self-defense, in defense of me.

2:04.0

And then when my parents got a divorce, you know, my father took everything, a uniform

2:10.0

police officer took me to school and I was 11 years old. So I could tell you all kind of

2:13.7

stuff like that, that in my world at the time was just my childhood.

2:19.3

Can we stay on your father?

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from BBC, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of BBC and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2026.