Women, sport and business: Haley Rosen
Business Daily
BBC
4.4 • 816 Ratings
🗓️ 6 July 2022
⏱️ 19 minutes
🧾️ Download transcript
Summary
To coincide with the start of the Women's Euros and the Africa Women Cup of Nations, Business Daily launches a new series on women, sport and business.
Haley Rosen is a former pro soccer player who now runs the digital sports media company Just Women’s Sports. When she stopped playing, Haley realised she couldn't access even basic information about women's sports, including fixtures, scores and all the other statistics available to those following male sports. Haley tells Sam Fenwick how she set up her digital media platform and secured more than $3.5 million in investment. They also discuss what needs to change to make sure female sporting stars are treated on a par with their male counterparts.
Presenter: Sam Fenwick Producer: Helen Thomas
Image: Haley Rosen; Credit: Getty
Transcript
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| 0:00.0 | On the podium, season two is available now. |
| 0:02.9 | Like many people in this world, I had never seen an Olympic medal before. |
| 0:07.4 | Bringing you more remarkable stories of Olympic and Paralympic athletes and their incredible |
| 0:13.2 | journeys to the podium. |
| 0:14.5 | This is my dream and it came true that day. |
| 0:16.9 | Find out more at the end of this podcast. |
| 0:23.6 | Hello and welcome to Business Daily from the BBC World Service. I'm Sam Fenwick. Today, to coincide with the start of the women's euros and the Africa Women's Cup of Nations, which is already underway, we have a series for you on women, sport and business. |
| 0:39.7 | First up is Haley Rosen. |
| 0:41.7 | Haley is a former pro soccer player and now runs a hugely successful digital sports media |
| 0:46.9 | company called Just Women's Sports. |
| 0:49.3 | For the first time ever, we're seeing the numbers of women's sports rival and in some cases, especially |
| 0:54.7 | in the U.S., beat men's sports. |
| 0:56.7 | So however you feel, it doesn't really matter. |
| 1:00.1 | The numbers are showing there is a market for this. |
| 1:03.3 | In 2021, she secured more than $3.5 million of funding for her business, which she started |
| 1:09.6 | after becoming utterly frustrated |
| 1:11.6 | at not being able to follow the progress of her teammates or find basic information like |
| 1:16.9 | scores, stats and schedules for women's sports leagues. Traffic to Haley's digital platform is |
| 1:22.9 | growing every day. We want to scoop up all those women's sports fans that are out there and |
| 1:27.3 | wondering, |
| 1:28.1 | you know, how do I watch the game? |
| 1:29.2 | Where do I find the follow-up content? |
... |
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