Diana, welcome to the podcast. Hey, Rebecca. Thank you so much for having me. Yeah, I'm excited not only to hear about your story, but some of the incredible women that you have featured in the Inc. Female Founders 200 issue, which is on newsstands right now. So let's start with you. You're an executive editor at

Inc. You've been at a ton of incredibly well-respected publications, The Wall Street Journal,

Smart Money, The New York Daily News, Fast Company, entrepreneur. What drew you to this world?

So it's funny. I actually, well, I guess I, you know, I hate to start all the way back, but

going through college, I actually studied business in undergrad and, you know, graduated

thinking that I would, you know, get a job in business and then found myself realizing that I

didn't really like doing business, but I loved the idea of business and then found myself realizing that I didn't really like

doing business, but I loved the idea of business and how it's kind of, you know, transition and

changed over the years and, you know, been so, it's been so powerful in terms of, of course,

for society generally. So I liked the idea of studying it and to really get involved in it. And so I started to

actually look into graduate programs in business and economic reporting. And that way I could

kind of marry the business background with the journalism background, which I had also been doing

a bit of in college. You know, I had worked in the business world. I worked for Pricewater House Coopers for a bit.

I was actually on the team that was auditing Adelphia in Coutersport, Pennsylvania, a lovely place

should ever go. It is. So I ended up going to grad school for for business journalism at NYU.

And from there, ended up at a job at the Wall Street

Journal. I was writing about personal finance for a couple of years. I had my own column called

Starting Out. It was fun. It was all about like personal finance advice for people in their

20s. And you know, just from there kind of found that I, you know,

I enjoyed that and ended up at smart money kind of doing something similar. But then I also

started to weave in more small business coverage. So I've been writing about small businesses

and entrepreneurs since probably around 2008. And that was heading to the credit crisis. And it was a really

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