This is 99% invisible.

I'm Roman Mars.

If you tried to buy toilet paper in the last few weeks,

I suspect you might have found yourself staring at an empty aisle

in the grocery store, wondering where all the toilet paper has gone.

The first thought that came to my mind was that miserable hoarders took it all.

And then I started contemplating the volume of a package of toilet paper, especially those massive, you know, like the equivalent of the bought one extra package that would clean out an entire shelf and buying one extra package is not

that unreasonable if your whole family is trapped in the house and not using the toilet at work or at school

or out in the world and this run of toilet paper is not limited to the United States.

An Australian man wrote this ballad about the toilet paper shortage.

Now we've faced wars and cyclones, we've survived them all as one. But at toilet paper shortage? Well it made us come

undone. For the people started hoarding all the last remaining sheets. There were

punch-ons in the aisles, there was panic in the streets.

Me cracks in need of wiping, someone cried in desperation. What else can I bloody use to solve

this situation? And in the Netherlands, a Dutch worker went viral after he filmed a video of himself

zooming around a warehouse stacked to the rafters with toilet paper laughing maniacally.

Ha ha ha ha ha ha ha ha ha Clearly the world has lost its mind over toilet paper. I can confirm that first hand. This is 99 MPI contributor

Stephanie Joyce. So Stephanie what have you seen firsthand? Yeah so a month ago

when people really started going crazy over toilet paper I actually heard

about a company here in New Mexico where I live that makes toilet paper it's called

Roses Southwest. Now, you know, for obvious reasons, this is not a

company that I had heard of before the coronavirus. But when stories started, you know, coming out about people running out of toilet paper,

...