You're listening to Wholeselling Inc. episode number 1843. You know, hey, we really want to make sure that when we talk to them, we connect with them with, you know, the idea to serve them and genuinely help them. That's one thing that Mark and Cody taught us. I think you're big on. It's like, do it the right way. People can fill that, you know, so for us, the right way is like, get on with them and see why

they're actually talking to us.

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You get a lead coming in.

You're doing your discovery process on the phone, right? What happens if it's just a beautiful house? What happens if it's, you know, somebody that there's no like

real distress. It's a beautiful house. They've just seen, you know, that you buy houses cash or

or you buy them fast or whatever it is. What do you do with those leads? We're really just

of the approach that we're trying to take it out to as many of those people as possible,

especially if it's a PPC lead just because they're different, right? And we just assume that

even compared to all the different marketing channels that we're doing, that they're inherently

so much more motivated until they prove us otherwise. So we try not to take too much at face value in

what they're saying over the phone. And again, if they even have one one decent pillar that's

sticking out to us, we're, you know, we're trying to meet with them and obviously get out there

as soon as possible. I mean, we're prioritizing

what our hottest leads are obviously, but definitely just trying to, especially with PPC leads,

you know, trying to get out there as soon as possible. Even if it's a nice house, a beautiful

...