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Wild Ideas Worth Living

Winning Unbound and Goal Setting for Gravel Racing with Sofía Gómez Villafañe

Wild Ideas Worth Living

REI Co-op

Outdoorsports, Athlete, Womensadventure, Yoga, Sports, Mountaineering, Sailing, Alternativelifestyle, Camping, Cycling, Inspiration, Backpacking, Fitness, Nutrition, Paddle, Rei, Rockclimbing, Vegan, Environmentalism, Health & Fitness, Adventure, Entrepreneurship, Author, Skiing, Places & Travel, Writing, Society & Culture, Health, Podcast, Outdoors, Surfing, Sup, Wilderness, Endurancesports, Running, Activelifestyle, Snowboarding, Lifestyle, Trailrunning, Watersports, Climbing, Travel, Wildideas, Snowsports, Girlboss

4.71.3K Ratings

🗓️ 3 March 2026

⏱️ 25 minutes

🧾️ Download transcript

Summary

Sofía Gómez Villafañe is a leading American gravel cyclist who broke through with a win at Unbound Gravel 2022 on her first attempt. The result cemented her place among the top gravel racers in the United States after a nontraditional start that began with a used bike her brother found on Craigslist. Sofía shares how her success is driven by clear goal setting, small process driven steps, and a systematic approach to long term performance.

Transcript

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0:00.0

Over the past two decades, gravel cycling has exploded in popularity and competitiveness.

0:09.1

In 2022, Sophia Gomez Vigiafayne made a splash when she won a prestigious race called Unbound on her very first attempt.

0:18.9

Every year, thousands of cyclists convened for this event in the Flint Hills

0:23.0

of eastern Kansas. The dry soil and rocky terrain there make an ideal proving ground for gravel

0:29.1

cycling. Winning Unbound position Sophia is one of the best gravel racers in the U.S., but her

0:35.7

journey to the top has been a little unconventional.

0:38.9

She started competing as a teenager with a bike her brother found on Craigslist.

0:44.4

I'm Shelby Stanger, and this is Wild Ideas Worth Living, an REI Co-op Studios production

0:50.8

presented by Capital One and the REI Co-OPE MasterCard.

1:00.8

Sophia Gomez, V. Chafanya, welcome to Wild Ideas Worth Living.

1:05.8

It's really good to have you here.

1:07.3

You've raced and won some of the hardest gravel courses on Earth. And I think we

1:11.8

should start with the Craigslist story. Tell me the day you got a bike on Craigslist and how you got

1:17.1

into it. Yeah. So, well, first of all, thanks for having me on, excited to be on the podcast.

1:22.2

Yeah, so I grew up in Argentina and then I moved stateside. My mom's American, so it was a pretty easy transition

1:28.8

to move to the U.S. And I have a bejillion sibling, so I'm the fifth of six. And one of my older

1:35.3

brothers, he was always super into like outdoor activities where it was like skiing, kayaking,

1:40.5

rock climbing, cycling, anything outdoors he was all about. And he discovered this program that was

1:46.8

basically these group of kids from each high school would get together and like train. And then every

1:52.4

weekend they would go somewhere and like compete against each other. So it was a way of having

1:56.2

cycling as a high school sport, which is not a normal thing, you know, normally it's soccer,

2:01.4

lacrosse, you know, swimming, track, football, all those things. So he got my sister to race,

...

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