Win Cycle: How World-Class Athletes Inspire a New Era of Executive Performance

Purple Patch Podcast

Matt Dixon

Humanpotential, Nutrition, Education, Empower, Fitness, Executive, Coach, Strengthtraining, Purplepatch, Sleep, Cycling, Performance, Running, Recovery, Health & Fitness, Ironman, Swimming, Timemanagement, Triathlon, Meditation, Yoga

4.8 • 647 Ratings

🗓️ 5 November 2025

⏱️ 39 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Welcome to the Win Cycle Podcast! In this episode, IRONMAN Master Coach Matt Dixon introduces Win Cycle, a performance-first leadership system inspired by elite athlete training principles. Designed for executive and academic teams, Win Cycle aims to build systems for sustained high performance. The program, developed over 18 months and launched in 2024, has seen significant growth and positive feedback. Key components include physical foundations, mental game training, and team collaboration. Results show 100% of participants report improved energy and performance habits, with an average adherence to 10 core habits at 86%. The program has received high ratings and positive feedback from clients, highlighting its effectiveness in enhancing team performance and well-being.

Purple Patch and Episode Resources

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Transcript

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0:00.0	It's a different one today, guys. And if after listening you're excited to connect with me or the team to learn more about Wind Cycle, feel free to visit the website, wincicle.org. That's WynCYC-C-L-E.org. We partner with a broad range of organisations from multinational corporations to fast-growing small businesses,
0:22.3	even leading academic institutions. Yes, we're talking to you, Oxford University. Whether through
0:28.7	keynotes, workshops, or multi-week simulations, our mission is simple to help you and your team
0:34.8	build systems for sustained high performance.
0:42.4	Reach out for a complementary needs assessment so we can understand your unique challenges and goals. Our superpower, customization. Every engagement we do is tailored to the specific needs
0:49.2	of your team. We'll keep the same contact for our regular podcast listeners.
0:59.5	Info at purple patchfitness.com or of course you can fill out the form on the website.
1:00.6	One more thing.
1:04.5	If you know anyone that might be interesting in learning more about wind cycle,
1:07.5	please share this episode and the website with them.
1:12.1	Word of mouth from performance-driven leaders like you makes all the difference in the world. Enjoy the show. We're going to talk about the website. I'm Matt Dixon,
1:17.0	and welcome to the Purple Patch podcast. The mission of Purple Patch is to empower and educate
1:22.2	every human being to reach their athletic potential. Through the lens of athletic potential,
1:27.2	you reach your human potential.
1:28.8	The purpose of this podcast is to help time-starved people everywhere in a great sport into life.
1:47.4	And welcome to the wind cycle podcast.
1:49.0	Yes, indeed.
1:50.6	It's a different one today.
1:57.2	And I'm going to hijack the regular Purple Patch podcast because this is a unique bonus show today. And it's one that I'm incredibly excited to share.
2:04.5	It may only resonate with a portion of our listeners today, but that's all right. I'm going to share the story behind Win Cycle,
2:09.5	our performance first leadership system, shaped by the training principles of elite and world
2:14.6	class athletes and built for executive and academic teams who play to win.
	...

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