From KCRW in Santa Monica, I'm Claudebredezer-Ackner, and this is The Business.

So you still want to do the show business, and you think that you got what it takes,

I mean you really got a rap and be all at, if you care yourself for the brakes, check it out.

This week on the business, the writer's strike goes on, and on. And so we wondered,

what's it like to actually negotiate during a strike?

We talk with the man who spoke for almost 60,000 employees during the Acrimonious 2004 supermarket

walkout. Plus, will the writer's strike put another nail in the coffin of the once wildly

profitable daytime soap opera?

But first, it's the Hollywood News Caravan.

Don't go anywhere. It's the business from NPR.

Striking screenwriter's already fragile egos suffered another devastating blow last week.

A UCLA economist announced that the off-sided $1 billion damage estimate from a protracted rider's strike is greatly exaggerated. Jerry Nicholsberg,

an economist with UCLA's Anderson School of Management, released a report showing a five-month

or longer work stoppage would hit Southern California with 300 million in economic fallout,

substantially less than the billion dollars recently calculated by Los Angeles County's

Economic Development Corporation. In related news that might assuage writers battered self-images,

WGA members have taken 19 of the 50 slots on Entertainment Weekly's first ever Smartlist.

Writes my old pal Sean Smith, power lists are so over.

Smith, of course, famously caused all sorts of ulcers throughout show business, while West Coast

editor of Premier magazine. The now defunct Premier, of course, created the original Hollywood

Power List. No matter, last week Smith wrote that while Power tells you who's in charge,

it doesn't tell you who's shaking things up. EW, of course, isn't completely insane. It decided

...