Will Guidara—How Unreasonable Hospitality Can Transform Your Business

Good Money with Derrick Kinney

Derrick Kinney

Investing, Entrepreneurship, Business

5 • 1.5K Ratings

🗓️ 21 November 2022

⏱️ 33 minutes

🔗️ Recording | iTunes | RSS

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Summary

Will Guidara was just 26 when he took over Eleven Madison Park, a two-star struggling restaurant in the heart of New York City. Eleven years later, Eleven Madison Park was named the best restaurant in the world.

So how did Will pull off the transformation of the century? He calls it “Unreasonable Hospitality.” Today, Will is revealing how he led his team to surprise and delight guests in every way imaginable — whether that meant surprising a family who had never seen snow with a sledding trip after dinner to creating a secret sign language to serve guests more efficiently.

Plus, he shares how any business can be a hospitality business — and how the most genuine acts of hospitality don’t have to be expensive or extravagant. Oh, and make sure you listen for Will’s story about how a simple hotdog made his guests freak out—in the best way possible.

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Transcript

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0:00.0	You're a business owner ready to hit your next big revenue goal.
0:10.9	But you feel stuck and aren't sure what steps to take next.
0:14.6	We understand your frustration.
0:17.3	Welcome to the Good Money Podcast where we help business owners and entrepreneurs just
0:21.3	like you build your business and build your wealth.
0:24.8	We bring you interviews, stories, inspiration, and give you access to the best business
0:30.8	months.
0:31.8	I know you want to achieve success faster and you want more meaning and freedom in
0:36.6	your life.
0:37.6	So we are here to help.
0:39.0	I'm your host, Derek Kenton.
0:42.6	Wilgadar was just 26 when he took over 11 Madison Park, a two-star struggling restaurant
0:48.9	in the heart of New York City.
0:50.6	11 years later, 11 Madison Park was named the best restaurant in the world.
0:56.4	So how did Wil pull off the transformation of this century?
1:00.4	He calls it unreasonable hospitality.
1:02.7	Today, Wil is revealing how he led his team to surprise and delight guests in every way
1:08.2	imaginable.
1:09.2	Whether that meant surprising a family who had never seen snow with a sledding trip
1:13.2	after dinner, to creating a secret sign language to serve guests more efficiently.
1:19.0	Plus, he shares how any business can be a hospitality business and how the most genuine
1:25.0	acts of hospitality don't have to be expensive or even extravagant.
	...

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