Hey what's up it's your boy downtown Josh Brown it's time for another episode of

talk your book I'm here with my friend Greg March how about that intro so much

pep right yeah no I was you were coming out hot and I'm like I'm not gonna to I'm not going to meet this some of that is stick

Greg is an old friend of mine. He is also the founder of noble people noble people is a media agency and we're going to talk about what's going on in

advertising marketing etc all the trends you need to know about but you mentioned

Amazon as the nascent not really nascent anymore the third platform that quickly could become the second

platform so my understanding of the Amazon third party sales and

advertising platform is that you can only be so successful before Amazon looks at what you're selling and says we can do a cheaper version of that.

So does that stop third party from advertising? Yeah, what did Warren Buffett say? Your profit is my own. that's

that stop third party's amount of money or what are one buffets say your profit is my opportunity or that's

so I think that's besto said your profit is my opportunity

your profit is my opportunity no but like like, it's not like you're going to launch all this advertising on Amazon for a product that they could make themselves and they're just going to let you keep going.

Like, so, but do advertisers look at that and say,

let's be cautious on Amazon.

Advertisers have been knocking on Amazon's door

for as long as I can remember.

Okay. And Amazon has always kind of been like yeah what like we will take your money if you throw it at us but like you're used to coming as a buyer and going, I have millions of dollars, you listen to what I say, you care about this millions of dollars, and Amazon was just like, yeah, or maybe we just won't take it.

And like, so their posture to the market has softened in a big way like

they are looking at this as a in their in their march towards services

revenue or I don't have this I mean they're the growth of advertising in Amazon every quarter shocks the

street by how big it is it shouldn't if they chose to triple it they triple it

right like it's choice it, it. Right.

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