If you have a great experience, but you have no results, you typically a very unpredictable turn.

Some people will stay because they really like the experience. They love your team. They feel good

when they talk to you. But then when people leave, it's really unexpected. You don't understand why.

But it's usually because you're not getting them any results.

How do you create an unshakable business? I cross $100 million in net worth by the age of 28. Now I'm growing

acquisition.com into a billion dollar portfolio. In this podcast, I share the lessons I've

learned in scaling big businesses and helping our portfolio companies do the same.

Buckle up and let's build. Listen, most people assume it's lack of marketing, lack of sales,

lack of product market fit.

Yes, all those things are important, but there's one thing that's specifically missing

that most people never pay attention to and honestly never figure out in business.

And that's why they just continue to over and over again start another business and another

and another.

And they hit the ceiling that they can't get past because they don't get this one central concept.

So the way that I discovered this concept was that when we started building our software, Alan,

which we ended up selling about a year and a half ago, I started studying everything I could think of

and everything I could find on software. And when I was studying software, I realized that so many of

those aspects applied to service businesses, but the reason it was so good to find from software is that people in the software industry

and who have software businesses are much more quantitative than those who are not.

Because when you have a piece of software, you're much more likely to have different data sources

built in and more tracking and more KPIs and more metrics, whereas a service business doesn't

need those to survive. And so a lot of the times, software has better metric tracking than does service

...