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Build Your Tribe | Grow Your Business with Social Media

Why You Should be Using Instagram Collab Posts to Increase Your Growth and Reach | Quick Tip Tuesday - 555

Build Your Tribe | Grow Your Business with Social Media

Brock Johnson

Business, Marketing

4.92.7K Ratings

🗓️ 1 February 2022

⏱️ 16 minutes

🧾️ Download transcript

Summary

Collab Posts on Instagram have been a feature since 2021. But did you know these types of posts can really increase your reach and growth! Today, Brock explains what exactly a collaboration post is, why you should be taking advantage of them, and best practices when it comes to setting up collabs with other people! Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To...Grow Your Following and Reach More Customers on Instagram™(All in Just Five Minutes a Day!) InstaClubHub.com Join our NEW, awesome PodSquad on Facebook here! Subscribe to The Chalene Show!!! Links from today's episode: Check out Marketing Impact Academy!! Go to marketingimpactacademy.com Check out all the brand new Push Journal designs!!! Hurry and get yours before they sell out!! www.pushjournal.com Leave Chalene or Brock a message or ask them a question at (619) 500-4819 Not sure what your thing is? Go to Chalene.com/MyThing Learn more about Kajabi Leave Chalene a Voicemail review or question for a chance to win a gift HERE Connect with us on your fav social platform: Chalene: Instagram: www.Instagram.com/ChaleneJohnson Facebook: www.Facebook.com/Chalene TikTok: @chaleneOfficial Twitter: www.Twitter.com/ChaleneJohnson Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson Be sure to follow Brock on his travel adventures @tayandbrock Stop dieting & start living: PhaseItUp.com Sign Up For MY WEEKLY NEWSLETTER and you'll get FREE tips on how to live a ridiculously amazing fun-filled life! Be sure you are subscribed to this podcast to automatically receive your episodes!!! Get episode show notes here: www.chalenejohnson.com/podcast Hey! Send me a DM & tell me what you think about the show! (Use the Hashtag) #BuildYourTribe so I know you're a homie! XOXO Chalene

Transcript

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0:00.0

Hey, what's up and welcome to today's Quick Tip Tuesday episode of Build Your Tribe.

0:07.3

In today's episode, we're going to be talking about Instagram.

0:09.7

And we're going to be talking about a specific feature and kind of post on Instagram that can

0:15.4

really allow you to grow and reach tons and tons of new people, even if you don't have

0:20.7

tons and tons of new followers.

0:22.5

Today, we're going to be talking about Collabs, AKA Collaboration Posts on Instagram.

0:29.3

This is a feature that was rolled out in late mid to late 2021 and it's been shown to

0:35.5

be really, really effective.

0:37.6

It's been shown to dramatically, instantly, very reliably increase the reach of the people

0:44.8

who do collaboration posts.

0:46.8

First, let's talk about what the heck just surface level definition wise do I even mean

0:53.4

by collaboration posts?

0:55.4

A collab post is when two Instagram users share one single piece of content, but it shows

1:03.6

up on both people's profiles and to both people's followers.

1:08.8

Now in the past, you could do this, but it wasn't official feature of Instagram.

1:13.2

And basically to do this, you would have had to have person a create the content and then

1:17.4

send it to person b and then you text each other and you're like, hey, let's both posted

1:21.2

at 915 AM on Thursday and then you both posted it at the exact same time, but it doesn't

1:26.8

get the same reach because at the end of the day, even though you both posted the same

1:31.7

exact thing and maybe you collaborated on creating it, it's not getting shown to both

1:36.9

audiences in the past.

1:39.1

You could post it and you could say in the caption, you could even put it right on the

...

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