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The GaryVee Audio Experience

Why You Need to Make EVEN MORE Content in 2022

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing, Entrepreneurship

4.818.1K Ratings

🗓️ 11 January 2022

⏱️ 68 minutes

🧾️ Download transcript

Summary

Today's episode is a speech I gave for NAHREP in San Diego! I spoke to a crowd of real estate agents on how important 2022 is going to be for their careers, why blockchain and NFTs will completely take over contracts in the future, why you need to make a dozen pieces of content or else you're leaving money on the table and some really awesome Q&A.

Enjoy! Let me know what you thought.


Tweet Me! @garyvee

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Check out my new NFT project: veefriends.com

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Checkout my new co-hosted podcast with DraftKing’s founder--Matt Kalish on all things sports, business, and alternative investing: https://linktr.ee/propsanddropspod

Transcript

Click on a timestamp to play from that location

0:00.0

This is the Gary V. Audio Experience.

0:05.0

San Diego, how are we?

0:07.0

It is so nice to be here.

0:12.0

It is nice to be back on stage and it's nice to see human beings in real life.

0:18.0

Thank you, thank you so much for the warm welcome.

0:21.0

Um...

0:24.0

There's so many things I want to get to before we get into the Q&A.

0:29.0

So let me just get right into it.

0:31.0

I think one of the great things about COVID is it breaks your patterns, right?

0:37.0

Something that monumental obviously there's so many things that are challenging and difficult and obviously devastating.

0:45.0

But when you're able to make it to the other side of a war or a pandemic or a challenging time in one's life,

0:52.0

what was specific about this pandemic was it gave you time to kind of slow down even if you were panicking up front,

1:01.0

which is what I was doing, you know, literally within the first couple days of the shutdown,

1:07.0

four of our top five clients emailed us and said, we're not going to be paying you for a while.

1:12.0

And the way I build my company is for top-line growth.

1:16.0

I'm incredibly not incentivized for profit, which means we're running on very tight margin.

1:21.0

So not getting paid is always a challenge.

1:25.0

And then on top of everything else, VaynerSize was very, very unique in that we were not small enough and not big enough.

1:34.0

So we got zero point zero dollars from anybody.

1:37.0

And so we had to navigate.

1:39.0

And after all that was done, and what is the framework of so much of what I'm thinking about now started to emerge.

1:47.0

You know, the reality is that I can sit here knowing this industry extremely well,

...

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