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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

WHY SALES MASTERY NEEDS TO BECOME YOUR MINDSET IN B2B SALES AND SELLING

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 β€’ 1.2K Ratings

πŸ—“οΈ 14 November 2023

⏱️ 45 minutes

🧾️ Download transcript

Summary

Check out https://www.brevitypitch.com/Β  Β  - HOW AI SOLVES THE SALES PRACTICE PROBLEM

Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

FAQ:

  • 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
  • OFFICE HOURS EVERYΒ  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
  • UNLIMITED 1-ON-1'SΒ  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
  • FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
  • ALL CONTENT IS VIDEO BASED AND SELF PACED
  • I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
  • YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

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Email me additional questions: briangburns@me.com

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β€” SAMPLE EMAIL TO EXPENSE THE COURSE

MGR,

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I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

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They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I'm committed to my own personal development and

would like your help in expensing the course.

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It would pay for itself if I closed only one new deal of $X value.

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Please let me know by Friday if I can move forward with this 1 year course.

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Thanks,

ME

Here are some student interviews from the courses:

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Audible 30 day Free Trial:

http://www.audibletrial.com/BrutalTruth

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Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry

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Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2

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Transcript

Click on a timestamp to play from that location

0:00.0

Today's guest is very interesting. I think you're going to get a lot out of this

0:06.3

interview. It's mostly focused on mindset, a little bit of skill set, a little bit of

0:11.8

strategy, but if you really pay attention the

0:15.4

key lesson I think, then yours might be different, is to have this mastery

0:21.3

mindset. In previous episodes I've called it being a student of the game.

0:26.7

I'm kind of evolving it from my own experience, my own studying of it to really more think of it as mastery because mastery in and of

0:37.8

itself becomes its own motivation. Now when I say, I'm not talking about being a master salesperson, like it's a destination

0:47.8

or a quality level like a player. That's based off of skill and outcome. Mastery is more about

0:57.6

understanding the game, loving the game, learning about the game, practicing the game, and enjoying it.

1:08.0

Now imagine if you had that, it's not a destination, it's a mindset,

1:13.4

a attitude, a perspective, and when you have it, it becomes enjoyable

1:20.2

because you're not just trying to learn the next tip or trick to get to the next

1:25.9

level and go to sleep. And I think today the whole focus is on tips and tricks and

1:32.1

that that doesn't get you much focuses on tips and tricks.

1:32.7

And that doesn't get you much further.

1:36.4

Nor does it become fun?

1:38.8

Because no matter how good the tip or trick is,

1:41.9

it's going to work what, 20% of the time, 50% of the time, and you probably

1:46.8

don't understand why it works, or it only works on dumb people. This is what people don't understand is the fast tips and tricks

1:56.4

tend to only work on dumb people. So that may work well if dumb people buy your product, but most likely it's smart people who buy your product.

2:09.0

And hence, the tip or trick won't work.

2:12.0

Like, let me give you an example.

...

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