Gary sits down with the ladies behind the theory after dark podcast to talk about the restrictions on expectations

Why producing more content is the key to further distribution and the importance of owning your mistakes

This is the Gary V. Audio experience

Because we're gonna be

So Gary I think one of the things we want to hit on is women entrepreneurs and I've owned our own business now for seven years

We're together and we are a partnership and we actually still really like each other

I should like each other even more than we did when we began that means you guys are communicating

We are oh, I think we communicate more than I sometimes communicate with my husband makes

A lot of sense and her husband gets really jealous

Because we spend a lot of time together. Yeah, and you have to right? Yeah, a business you know a lot of people that are confused about entrepreneurs

They don't realize that the business is the other family member. Oh, yeah, so true

I mean it just is like a business is another child another spouse. It is it's intense like you know

It's it's the output of people's passion. It's I look at businesses more like friends, you know like you don't you know

You don't get to choose who you're born into as parents or siblings

But you do pick your friends and a lot of times that's why those are the most meaningful relationships

You do get to pick your business you do and you create this culture right and you create this family like we have our theory family

That is our staff. It's our spouses. It's our coach

It's everybody and it could we have this culture and it's our

clientele like it's not just selling to us. It's creating this

Lifestyle that people that we love not only that when you then start breaking down how many hours you work

It's not work. It's not that

I get that and that's why it's working. Yeah, but you start cutting down how much time you work on your not work or your work

...