Al Jazeera Podcasts.

Today, we visit Barcelona during prime tourism season.

There's a sense that this city that no longer belongs to you or is not the city that you grew up in.

Has this city in Spain become a victim of its own success?

I'm Malika Bilal and this is the take.

Thank you. Barcelona's iconic boulevard, La Rambla, was once the heart of the city, full of local shopping, dining, chatting, living life.

But these days, residents say they actively avoid this street, as it's mostly become a sea of international tourists.

On July 6, about 80 social and environmental organizations

planned to retake La Ramla.

They're calling for a massive demonstration to regulate tourism under the slogan, Enough.

One of our producers here at the take, Marcos Bartolome, is lucky enough to call Barcelona home.

Hi, Malika. Hey, Marcos, it's great to talk to home. Hi, Malika.

Hey, Marcos, it's great to talk to you.

So, not only do you live in Barcelona,

but I know you also follow the impact of tourism on the city pretty closely,

and you've reported on it for a while.

Barcelona is one of my favorite spots.

I've been there a couple of times,

but for those who haven't,

paint a picture of your city for us. Yeah, of course. Let me just come to my balcony to describe it to you.

So, Barcelona is unlike any place I've ever lived before. Sometimes it feels even like a living postcard. That's just how beautiful and vibrant it is.

But then you know, it can also get overwhelming.

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