why is my freezer steak tweeting nihilism: the steakumm saga

Sixteenth Minute (of Fame)

Cool Zone Media and iHeartPodcasts

Society & Culture

4.7 • 723 Ratings

🗓️ 25 March 2025

⏱️ 77 minutes

🔗️ Recording | iTunes | RSS

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Summary

Picture this: it's 2020, you're clinging to sanity, and a frozen steak your mom used to eat after school called SteakUmm is now tweeting in the hopes of turning you into a socialist. But... what? Can one be radicalized by hot dog grade meat? Is what's being sold here an idea or microwaveable meat slop? In our penultimate installment of the Sentient Brands series, Jamie gets into the weeds with the mind behind the SteakUmm account, writer and social media director Nathan Allebach. Spoiler alert: we do, indeed, live in a society.

Follow Nathan here: https://beacons.ai/nathanallebach?fbclid=PAZXh0bgNhZW0CMTEAAaaw8UJ_ctC-xxP2HrkYDPA5-9p2LBtn_w_NQsXsZhvZeBBYwiEzyZ6LooY_aem_Dm_8G9fFWhqyK0YAyD1JzQ

Read Nathan's history of sentient brands: https://www.vulture.com/2019/06/brand-twitter-jokes-history.html

Follow Yedoye Travis: https://www.instagram.com/yedoye_/?hl=en

See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Are you hungry? Colleen Witt here and Eating While Broke is back for season four every Thursday on the Black Effect Podcast Network.
0:08.3	This season, we've got a legendary lineup serving of broke dishes and even better stories.
0:13.6	On the menu, we have Tony Baker, Nick Cannon, Melissa Ford, October London, and Carrie Harper Howie turning Big Macs into big moves.
0:21.7	Catch eating while broke every Thursday on the Black Effect Podcast Network, IHartRadio app, Apple Podcasts, wherever you get your favorite shows.
0:30.3	Come hungry for season fourth.
0:32.6	Dressing.
0:34.0	Dressing.
0:35.0	Oh, French dressing.
0:36.2	Exactly.
0:37.8	Oh, that's good.
0:38.9	I'm A.J. Jacobs, and my current obsession is puzzles.
0:42.5	And that has given birth to my podcast, The Puzzler.
0:46.8	Something about Mary Poppins?
0:48.4	Exactly.
0:49.4	This is fun.
0:50.3	You can get your daily puzzle nuggets delivered straight to your ears.
0:54.7	Listen to the puzzler every day on the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts.
1:03.1	Hey, it's Alec Baldwin.
1:05.1	This past season on my podcast, Here's the Thing.
1:08.8	I spoke with more actors, musicians, policymakers, and so many other
1:13.7	fascinating people, like writer and actor, Dan Aykroyd. I love writing more than anything. You're left
1:20.5	alone. You know, you do three hours in the morning. You write three hours in the afternoon,
	...

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