Why Eric Loves Conferences and Why Neil Hates Them | Ep. #705

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 6 July 2018

⏱️ 8 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #705, Eric and Neil discuss their feelings about conferences. Tune in to hear why Eric loves them and Neil thinks they are a waste of time. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Why Eric Loves Conferences and Why Neil Hates Them [00:45] Eric likes that he can connect with distant acquaintances and friends. [01:05] It gives you the chance to deepen connections. [01:30] Neil hates them, because he sees the dinners as a distraction. [01:50] He believes you can pick up more information watching YouTube videos, which is less expensive than a conference. [02:12] Neil thinks people don’t implement the things they learn at conferences. [02:50] He doesn’t see a direct correlation between attending conferences and increased revenue. [02:58] Most marketers also go to the wrong kind of conferences. [03:15] Eric agrees you need to be more selective about which conferences you attend. [04:05] If you don’t expand your horizons, you will keep getting the same info from the same people. [04:49] If you are at the beginning of your career, there is probably more value to conferences. [05:05] Networking through Skype, Slack, or Telegram is also effective. [05:30] Neil has been turning down paid speaking gigs, because he doesn’t see the value in conferences. [06:01] Go to free networking events or even thrown your own. [06:20] Try to make a list of the people you want to meet, so you have some focus. [06:44] That’s it for today! [06:46] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
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0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a great way
0:49.7	to improve your load time.
0:51.3	Welcome to another episode of Marketing School.
0:55.0	I'm Eric Sue and I'm Neil Patel and today we're going to talk about why I love conferences and why it
1:00.9	Neil hates conferences.
1:03.0	So for me, I mean, we'll just talk about it and then we can kind of go back and forth and have a conversation around it.
1:08.0	But I like conferences because it gives me a chance to connect with people I usually wouldn't see, for example,
1:15.0	friends that I haven't seen in over a year, so because people live all around the world
1:18.6	and marketers, they all, you know, we all know each other from around the world
1:21.6	because we consume each other's content, it is exactly I like setting up dinners there and then we're able to connect at a more intimate level
1:28.3	So for me conferences aren't so much about the breadth. It's much more about the depth so maybe I find a couple people and I want to establish a deeper
1:35.8	connection with them because you can Dunbar's number you can only have really 150 people or so in your life.
1:41.5	I want to go deep in these connections and then every now and
	...

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