Why Elon Musk Wants MrBeast’s Videos on X

WSJ Tech News Briefing

The Wall Street Journal

News, Tech News

4.3 • 1.7K Ratings

🗓️ 9 January 2024

⏱️ 13 minutes

🔗️ Recording | iTunes | RSS

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Summary

Jimmy Donaldson, better known as MrBeast, is one of YouTube’s most popular creators. His videos rack up hundreds of millions of views. Elon Musk has encouraged Donaldson to post his videos on X, which would be a boon for the platform. But Donaldson has rebuffed him, saying that the math doesn’t work for him on X. WSJ columnist Tim Higgins joins host Alex Ossola to talk about why, what it means for the future of the platform and what it reveals about the creator economy. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	This episode is brought to you by Shopify.
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0:27.0	Welcome to tech news briefing it's Tuesday January 9th. I'm Alex Oscela for the Wall Street Journal.
0:36.0	On today's show, do you keep getting those notifications on your iPhone or Google Drive telling you that you're almost out of cloud storage?
0:44.0	Well, you've got some options.
0:45.6	W.S.J. Personal tech reporter Cordelia James tells us about what to keep in mind when choosing
0:50.7	where to store your files. And then, Mr. Beast, one of YouTube's biggest creators,
0:56.0	has more than 225 million subscribers for his high budget videos.
1:00.0	Now, Elon Musk is trying to woo him to post his videos on X.
1:04.0	So far, with little success.
1:06.0	We'll find out what this means for Musk's ambitions and the big business of the Creator economy
1:11.0	from W.S.J. columnist Tim Higgins.
1:18.0	But first, it's a notification no one likes to get.
1:21.2	Your cloud storage is full. But does that really mean it's time to take
	...

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