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CrowdScience

Why Do We Follow the Crowd?

CrowdScience

BBC

Science

4.81K Ratings

🗓️ 16 March 2018

⏱️ 34 minutes

🧾️ Download transcript

Summary

Are you the master of your own decisions? Independent-minded? A free spirit? Like it or not, the answer is probably no - as we are profoundly influenced by the people around us. But why do humans follow the crowd? CrowdScience listener Cath Danes wants to know and this week we are going to be giving her answers at the BBC’s Free Thinking Festival in Gateshead.

Marnie Chesterton is joined by a crack team of neuroscientists and psychologists, who reveal the secrets behind our inner sheep. We also run an experiment to find out whether you should trust the wisdom of the crowds with life’s big decisions.

Presenter: Marnie Chesterton Producer: Anna Lacey

(Photo: A flock of sheep being herded in a pasture. Credit: Getty Images)

Transcript

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0:00.0

Take some time for yourself with soothing classical music from the mindful mix, the Science of

0:07.0

Happiness Podcast.

0:08.0

For the last 20 years I've dedicated my career to exploring the science of living a happier more meaningful life and I want

0:14.4

to share that science with you.

0:16.1

And just one thing, deep calm with Michael Mosley.

0:19.4

I want to help you tap in to your hidden relaxation response system and open the door to that

0:25.5

calmer place within. Listen on BBC Sounds. Hello listeners and hello audience. You're listening to crowd science from the BBC World Service with me

0:44.1

Marnie Chesterton and this week we're at the free-thinking festival in Gateshead in the

0:48.2

north of England. It's like our normal program but with a live audience so no

0:52.0

swearing audience. Now for those of you who've not

0:54.6

come across crowd science before we're the show that takes your questions about anything vaguely

0:59.0

scientific and then turns them into radio. Past shows have covered everything from search for

1:04.0

dark matter to exploring the ecosystem in a listener's vacuum cleaner which I

1:08.7

loved. It's like David Attenborough but with dust. I've met a sex-changing Mandarin duck I've also raised a skeptical eyebrow at the

1:17.0

subject of life after death and the science thereof we have over 70 episodes in our back catalogue and the easiest way to access them is to go to wherever you find your podcasts and subscribe, download and enjoy.

1:31.0

That's enough podcast plugging for now. We have a show to record and a panel of

1:35.3

experts ready and champing at the bit. But like I said this show always starts with a

1:40.0

listener question and I'm just going to go and say hello to this week's

1:43.2

questioner who's joined us in the crowd. Hello what's your name and where do you come

1:48.2

from? My name is Kathy Danes and I'm from Suffolk in the UK. Great

1:52.0

Cath what's your question?

1:54.0

My question is, why do we follow the crowd?

...

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