4.6 • 683 Ratings
🗓️ 12 February 2023
⏱️ 14 minutes
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We help brands to increase ROI working with creators.
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0:00.0 | Guys, SaaS Open is our next big event in New York City, March 16th and 17th. |
0:04.7 | We'll have a thousand SaaS leaders all sharing how they built their companies. |
0:09.1 | Our keynotes are Henry Shuck, Marie Martins from tally.sio, Serbi from Symbol, Christopher of |
0:14.7 | Docub who had a big exit. |
0:16.6 | Again, hundreds of speakers, a thousand plus attendees. |
0:20.0 | And we've got folks bringing their |
0:21.1 | entire executive teams because we have stages for founders, heads of product, head of finance |
0:26.4 | MBD, CMOs and CROs, and then a people in HR stage. It's going to be special. Prices are |
0:32.6 | increasing every week so you don't want to wait. Go to sassopen.com right now to see what the ticket price is and lock in your spot today. |
0:40.6 | Again, that's sassopen.com, March 16th and 17th in New York City. |
0:45.4 | Tickets are almost sold out. |
0:48.9 | You are listening to Conversations with Nathan Latka, where I sit down and interview the top SaaS founders, |
0:55.8 | like Eric Wan from Zoom. If you'd like to subscribe, go to getlatka.com. We've published |
1:02.6 | thousands of these interviews, and if you want to sort through them quickly by revenue, or |
1:07.0 | churn, cack, valuation, or other metrics, the easiest way to do that is to go to gitlatka.com and use our filtering tool. |
1:14.4 | It's like a big Excel sheet for all of these podcast interviews. |
1:17.5 | Check it out right now at getlatka.com. |
1:22.0 | Guys, incast.comme has done something special, marketplace model. |
1:25.0 | They connect brands like PepsiCo to micro-influencers all around the world, including dogs, pets, people, you name it. They connect it. They did over |
1:31.3 | $2 million of sort of ad volume last year, of which their take rate is anywhere between 10 and 25%. |
1:37.0 | Their take rate revenue is about $400,000 last year. They have a team of $35 building, or sorry, |
1:42.6 | 32 building the company. They served over the past 12 months, over 110 brands like PepsiCo, who put at least a dollar of ad revenue sort of through them, looking to scale moving forward with a new platform called Rainmaker. |
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