Many of you have your faces on billboards and ads

and newspapers and things that nature.

I believe in all that.

I just don't believe in overpaying for yesterday

and not investing in today.

Whatever you did to get here was about attention.

Whether it was shaking hands and having friends

and working the local thing.

Word of mouth is just attention.

You did something for Craig, he liked it enough.

And when Sally asked him, he referred. It's all just the same game. The problem is,

and the thing that I have had an enormous amount of passion on, is if attention is the asset

that grows everything, that creates the result. Why aren't people

interested in investing the 20 hours that it would take to understand the current space

of attention? This is the Gary Vee audio experience. Morning Atlanta.

It's really, really nice to be with all of you.

I don't have a ton of time on stage,

because I got to run to the meet and greet.

So I want to really get into a bunch of things that are on my mind for this sector,

try to bring as much value as I can while we're together.

I really play in two very opposite places

when it comes to business, life, philosophy, all of it really,

...