Okay, we're friends here, right?

And we all have those little things we do to make ourselves feel better, our rituals, our small indulgences.

Well, I'm going to tell you one of mine.

Most Sundays, my evening meal, is pizza and a cookie.

I don't know how this started, but I know that it makes me really happy.

It's just the best, but on Sunday night, I have to contend with the realities of the

empty pizza box.

It can't be recycled, so I jam it in the trash or rip it up into pieces, which makes me wonder

where does it go? And what resources went into making it? And how might a small box like this

make a big impact on our environment? Because let's face it, we've all developed some pretty damaging consumption

habits. We buy too many clothes, ship too many packages, eat too many pizzas that come in boxes,

and it's systemic. The things we consume are often produced by people looking for the cheapest

options, and that's taking a toll on

our planet, depleting old growth forests and more. So how can we become smarter, more

sustainable producers and consumers? I mean, can we have our pizza and eat it too?

I'm Madupa Akinaola. This is Ted Business.

Our speaker today, Nicole Rycroft, is not here to tell us that we have to stop eating pizza.

Big picture, she's here to radically transform our supply chains. And on a micro level, she's here to tell us that there could be a better pizza box out there, a box that will

allow us to enjoy our Sicilian slice and our planet. And her reasoning applies to so many of the things we consume daily.

Then after the talk, I'll discuss how to get creative with the resources we have around us.

But first, a quick break.

Thank you. Perhaps it's surprising that as a professional tree hugger, I'm going to be speaking to you about

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