4.8 • 1.7K Ratings
🗓️ 2 May 2025
⏱️ 7 minutes
🧾️ Download transcript
Adidas CEO warns U.S. prices will spike due to tariffs on China, but Patrick isn’t buying the excuse. In a fiery takedown, he calls out weak leadership, fear of China, and urges brands to find bold solutions—not excuses—when pressure hits. Leadership matters.
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0:00.0 | Adidas warns tariffs will mean higher trainer prices. |
0:04.5 | That's what the CEO of Adidas is saying. |
0:06.4 | He's warning saying, look, you guys can increase this. |
0:08.9 | Shoe prices are going to go up. |
0:10.0 | Since we currently cannot produce almost any of our products in the U.S., |
0:13.5 | these higher tariffs will eventually cause higher costs for our products for the U.S. markets. |
0:18.7 | Okay, that's what the CEO says. |
0:19.8 | Do you have that clip rob? |
0:21.0 | Yeah, this is CNBC reporting on the increase. Play it. I don't mind it. Play it. Go on and play this clip, and I don't go ahead. |
0:26.2 | The sportswear giant Adidas now saying the tariffs would result in price hikes for all of its U.S. products. know by how much those prices would get boosted. Also noting that the global trade dispute was |
0:38.1 | preventing it from raising its full year outlook despite a first quarter profit increase. Now, the |
0:44.0 | company pointing out that it's somewhat exposed to tariffs on China currently rate of 145 percent. |
0:49.5 | However, the biggest impact was coming from- |
0:51.2 | Can I ask you question, Adidas? Why would you say that? |
0:55.3 | Why would you say that? |
0:57.1 | Why would you not behind closed doors already have a plan two, three, four, five? |
1:03.4 | Why are you not be, why not release a message Adidas CEO and say something like this? |
1:08.8 | Look, business is business. |
1:11.6 | If we're producing many of our shoes from there, it's costing us this. |
1:16.0 | But we are right now being proactive about it and looking at a couple different places, |
1:19.9 | such as boom, boom, boom, boom, boom, boom. |
1:21.7 | That's what we're looking at. |
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