who's really shaping our taste?
@lexie
Lexie Lombard
4.8 • 906 Ratings
🗓️ 17 March 2025
⏱️ 51 minutes
🧾️ Download transcript
Summary
Who’s Really Shaping Our Taste?
YouTube’s new “Inspiration” feature is making content creation feel more like an assembly line than an art form. It tells you what’s trending, suggests video ideas, and even generates titles and thumbnails. But if everyone is making content based on what the algorithm wants, are we really choosing what we like—or are we just being fed what’s most profitable?
In this episode, I dive into the influence of algorithms on creativity, why truly original ideas struggle to gain traction, and how we can break free from the cycle of chasing trends. Are we shaping our own taste, or are we just part of the machine? Let’s talk about it.
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Transcript
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| 0:00.0 | Hello, hello everybody. I'm Lexi Lombard, your host of the Lexi podcast and thank you for tuning in. |
| 0:11.5 | If you are chronically online, let's talk. And if you're not, listen up. I think this could be |
| 0:18.2 | very, very, very insightful and interesting to you. I am coming from |
| 0:23.0 | the perspective of someone that has grown up with the internet, but has also created content |
| 0:27.4 | on the internet for over 15 years. I started on YouTube where I was making videos on my MacBook, |
| 0:35.0 | photo booth, YouTube tutorials, how to wear your eyeshadow. |
| 0:38.8 | This is my outfit of the day. |
| 0:39.8 | Very innocent, low lift, share my life stuff. |
| 0:43.0 | I would go to school and I would vlog with friends in the library after school. |
| 0:46.9 | Here's me getting ready for hockey practice. |
| 0:48.6 | Here's me at my swim meet. |
| 0:49.8 | Oh, we're going to a track race. |
| 0:51.6 | It was all conceptual based on what I was doing in my life. |
| 0:56.1 | The algorithms had not taken form yet in the way that we know them today. |
| 1:00.9 | YouTube was my main platform and YouTube has always been very hands off. |
| 1:05.2 | They have been very mysterious, hard to reach. |
| 1:08.1 | It's changed slightly over the last decade. |
| 1:10.7 | But at the very beginning, |
| 1:11.5 | it felt like a nightmare to have something happened to your channel because you didn't know who to |
| 1:15.8 | reach out to. It felt like for you to get in contact with YouTube, you had to go over the river |
| 1:20.5 | and through the woods to find someone to help you. Meanwhile, 2021, I was already having meetings |
| 1:27.3 | with TikTok about how the platform works, |
... |
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