Oxo's good grips handle is unique. It's easy to hold in control no matter the hand.

Now it doesn't exactly win beauty pageants, but Karen Schnauwar, who heads up branding for Oxo thinks the

handles beauty is more than skin deep.

And it's the kind of beauty that, you know, when you realize how beneficial it is and how great

it feels in your hand, it grows on you.

Because when you realize something is designed beautifully

it starts to look incredibly attractive. You could say the same thing for humans if you

love someone's personality they're more and more and more attractive to you.

Fall in love with your kitchen tools.

Shop all products at oxo.com.

That's oXo.com.

Oxo, better guaranteed.

Hey thanks to our presenting sponsor Bob's Red Mill. Stay tuned at the break for their quiz.

On a late summer evening in August of 1974, Dr. Robert Harvey and his business partner, Don Emory, were heading to Dr. Harvey's home for dinner.

The arrangement I had with my family was that on evenings I had to work late,

my wife and I really agreed that rather than stay and work late and skip dinner

what she'd prefer is that I would come home I could bring anybody with me and we

would have dinner and then we could go back to work and the kids could go

do their homework and go to bed.

They had a long night of work ahead of them.

Robert Harvey and Don Emory were in the process of securing a big investment from Colgate

Palm Olive, who wanted in on their product, a sweetening a

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