Who is Clavicular?
The Sam Sanders Show
KCRW & Sam Sanders
4.9 • 707 Ratings
🗓️ 3 March 2026
⏱️ 24 minutes
🧾️ Download transcript
Summary
Looksmaxxing. Mogging. Clavicular.
There’s an alarming new figure (and vocabulary) taking over influencer culture. What does it all mean for the current internet? Here to explain is author and artist John Paul Brammer, who recently wrote about this for Playboy Magazine.
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Transcript
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| 0:00.0 | Hey y'all, Sam Sanders here. |
| 0:07.3 | Thanks so much for listening to my show. |
| 0:09.3 | This episode, Clavicular. |
| 0:12.1 | Let me say right now, apologies in advance. |
| 0:15.3 | This is a very strange and very weird story. |
| 0:18.6 | So, who is clavicular? |
| 0:20.0 | What is clavicular? He is a 20-year-old internet |
| 0:23.5 | influencer whose real name is Brayden Peters. That name clavicular, it's a reference to |
| 0:29.9 | Braden's belief that he has the ideal clavicle bones. I know. Clavicular's whole shtick is looks maxing. If you are a looksmaxer, your goal should be to get as |
| 0:42.1 | tan as possible for certain phenotypes with minimizing your exposure to UV because UV is horrible |
| 0:49.4 | for your longevity, right? We know it affects collagen in a very negative way. So if you could get to |
| 0:55.2 | looks maxine is the act of dedicating all of your energy, maybe your whole life, to maximizing |
| 1:00.5 | your looks. Clavicular has gone so far in that pursuit that he's even taken a hammer to his |
| 1:06.9 | face to change his own bone structure. Clavicular likes to show this face and those clavicles off by mauging. |
| 1:15.2 | Mogging means looking better than someone else and telling them so. |
| 1:19.3 | My guest this episode says it's important to know about clavicular, not for his looks, |
| 1:24.2 | but for what his story says about the current state of the internet itself. |
| 1:29.3 | That guest is author and artist John Paul Bramer, and even though he wrote about |
| 1:34.0 | clavicular for Playboy magazine, he is also just as weirded out by this guy as you might be |
| 1:40.4 | right now. |
| 1:41.5 | I don't know if you've heard the expression, like everything I've learned about this person |
| 1:44.6 | has been against my will. |
... |
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