It's Wednesday, so there must be big AI news in the market.

You're listening to Motley Fool Money.

Welcome to Motley Full Money with the Hidden Gems team. I'm Travis Hohm, joined today by

Lou Whiteman and Rachel Warren. And every tech company that we know is building an AI story.

That's been something that's been happening for quite a while now. But this week,

Amazon actually won a court ruling against perplexity saying

that they can't scrape their website. So the interesting thing here is that you can make an

argument that Google and meta just want to connect companies, consumers with retailers who are

trying to sell them products, but Amazon is a little bit different. So I thought it was worthwhile

to dig into how they're such a different player in the AI space today.

And, you know, Rachel, they want people to go to Amazon.com.

Right.

And they have been the one company that's really been resistant to all these AI companies.

You know, the way that they would look at it is scraping their data and kind of getting that into their system for free.

The big thing is, they generate a ton of money. I think it's over $40 billion now for advertising revenue.

Guess what? AI chatbots don't look at ads. So is this a threat to Amazon? Is this just Amazon trying to play its card as well as it can't?

What's going on with Amazon kind of shoving perplexity to the side?

Yeah. I mean, I think if you look at this court victory, it's obviously a win for the business in the short term.

But I do think it highlights a deeper risk for the business. And I say this as an Amazon, you know, long-term shareholder, but I think you should think about it this way, right?

You know, Amazon's entire flywheel is built on a very specific competitive advantage.

They own the entire commerce journey from that very first search that a shopper might make all the way to the package being delivered to your door.

And they don't just want to sales.

...