Would you like to relax with curious stories about history?

If so, then try my other podcast called Calm History.

You can find it by searching your podcast player for Calm History.

Welcome to Sleep Whispers.

I'm Harris, and I created this podcast to help you to de-stress, relax, and sleep.

So go ahead, lean back, put up your feet, and settling to my world of whispers.

I hope this episode distracts and relaxes your overactive brain squirrels.

In 1985, Coke decided to swap out their current formula for Coke and introduce a new and different tasting

Coke.

I remember this moment in history and people went nuts.

They lost their minds. They didn't like the new Coke.

And they wanted their old Coke back.

I even remember my mother being devastated.

So why'd they do it?

Were they genuinely trying to improve their product?

Or perhaps, were there some hidden agendas that weren't being revealed to the public.

Well, I'm going to tell you about this fascinating history and possible conspiracies

behind what many consider

as the biggest marketing blundering history.

Or perhaps, was it marketing genius?

Here is what you'll learn about in this Whisperpedia episode.

Did Coke fail to listen to early market testing before they launched their new flavor?

...