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The Art of Online Business

Which Kind Of Facebook Ads Campaigns Should You Run (And When)?

The Art of Online Business

Kwadwo [QUĀY.jo] Sampany-Kessie

Team Building, Online Business, Outsourcing, Marketing, Facebook Ads, Business Scaling, Business, Online Marketing, Productivity, Evergreen Sales Funnels, Podcasting, Youtube, Entrepreneurship, Social Media

4.8828 Ratings

🗓️ 12 April 2024

⏱️ 14 minutes

🧾️ Download transcript

Summary

Subscribe to The Art of Online Business’s YouTube Channel to see this episode. I dive into the best ad objectives to use in Facebook Ad Manager for optimal results. I emphasize the importance of aligning objectives with your goals, debunking the myth of tricking the algorithm for cheaper traffic. ‍‍ ‍‍ ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍ Please click here to give an honest Ratin...

Transcript

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0:00.0

Hey, you probably have this question of what ad objectives are the best to run inside

0:07.6

of Facebook ad manager if you're doing ads by yourself.

0:12.8

And I'm going to explain that to you in this episode the exact same way that I use these

0:19.3

one, two, three ad objectives for clients. Now, there are

0:23.5

more. I just use these three. If you listen to a bunch of other Facebook ad managers, you may have

0:28.8

heard something different, but this is how I run ads and get results for my clients. And now you

0:33.9

know the same kind of ads to run.

0:37.9

Now, this episode is key because there's a bit of misconception that you can somehow trick

0:46.6

Facebook into doing what you want with your ads.

0:53.5

What I mean is you want to pick one objective that could be

0:57.7

cheaper to run and then use that objective thinking that Facebook will then give you

1:04.4

cheaper traffic and that traffic will perform the way you want it to. I'll get into

1:09.0

this what this means but that used to be the case that, oh, if I want leads, but I want them cheaper, I could have a stellar opt-in page and just send traffic with a traffic objective to the opt-in page, and I would get leads cheaper. That's not the case anymore. And I'm gonna explain to you why in this episode.

1:29.9

By the way, if my voice is new to you,

1:33.6

hey, I'm Quajjo and I am the host

1:35.8

of the Art of Online Business podcast,

1:39.1

where I will share tips and tricks and strategies

1:42.0

with you to help you scale your online course online

1:46.0

membership business up from low six figures low figures low six figures we're keeping that in

1:51.2

there to high six figures and if you're like but quajjo what happened to rick where did he go

1:57.6

well in the show notes below you can find a link link where Rick shares what he's doing right now.

2:04.2

It's a pretty cool AI project. And if you want to know, like, who I am and what I'm doing here,

...

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