Which Is Better, Evergreen Content Or Lots Of Blog Posts?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 6 January 2015

⏱️ 13 minutes

🔗️ Recording | iTunes | RSS

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Summary

Andy is starting a site to help people pass an exam. Is it better to focus on writing a few evergreen posts for his site, or should he write a blog on an ongoing basis? Andy references the site that got me started online, Green Exam Academy (http://www.greenexamacademy.com/). Some examples of evergreen content from Smart Passive Income include my Podcasting Tutorial (http://www.podcastingtutorial.com/), my email list tutorial (http://www.startanemaillist.com), and eBooks the Smart Way (http://ebooksthesmartway.com). Do you have a question about blogging and building a niche site? Record it at http://www.askpat.com/. Today's sponsor is Freshbooks. Go to http://www.GetFreshBooks.com and enter "Ask Pat" for more information. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	AskPath.
0:09.1	What's up, patting, askPath.com, AskPats.com.
0:10.9	What's up, everybody, Pat Flynn here, and welcome to episode 251 of Ask Pat.
0:15.3	Thank you so much for joining me today.
0:16.9	As always, I'm here to help you by answering your online business questions five days a week.
0:20.7	And we have another great question today from Andy, which is awesome.
0:24.1	But before I get to that, I also want to thank today's awesome sponsor, which is freshbooks.com,
0:29.7	the super easy to use cloud accounting solution to help you with all your small business needs.
0:34.2	Millions of small business owners are using FreshBooks to help keep track of their accounting.
0:38.8	And you know it's 2015 now. There's a lot of stuff going on in our businesses and we definitely
0:44.5	want to make sure we're on top of our taxes and things like that. Tax season is right around the
0:48.0	corner and FreshBooks makes it so easy to organize and keep track and just get a snapshot of your
0:52.6	business at any moment in time,
0:59.1	even on a mobile phone, which was award winning, actually. So if you'd like to get FreshBooks and try it out for free for seven days, go to GetFreshbooks.com and enter AskPat in the How Did
1:05.2	You Hear About a section? Again, that's getfreshbooks.com and enter Ask Pat. Awesome. Let's get
1:10.3	to today's question from Andy.
1:13.4	Hi, Pat. My name is Andy Keen, and I'm calling from Japan. I've been listening to your podcast
1:18.2	and reading your blog for the past eight months, and want to say thanks for all the valuable
1:22.2	information you've given me. I'm hoping to have my website, testoftoful.com, up and running at the beginning of next year.
1:29.5	It will be similar to your Green Exam Academy website since it will help students pass a test.
1:34.7	But my site will be for foreign students who want to enter American and Canadian universities and need to pass this English test.
1:41.7	I've noticed that on Green Exam Academy, you have posted articles that
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