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The Tai Lopez Show

Where Do Good Ideas Come From?

The Tai Lopez Show

Tai Lopez

Business

4.86.9K Ratings

🗓️ 6 December 2014

⏱️ 29 minutes

🧾️ Download transcript

Summary

In today's Book-Of-The-Day we look at "Where Good Ideas Come From" by Steven Johnson. If you want to buy this book and get the 'Smart Reading Course', the ‘67 Steps Video Series', and Tai’s personal book notes check it out here http://bit.ly/1yx4Is6
Also check out Tai’s new TV show every day at 11:30 am PST on TaiLopez.com If you want to sign up for the next LIVE online seminar you can do that here: http://bit.ly/1wvWD6S There may be no better skill to possess in the world than the ability to come up with good ideas. Think about it. The reward for good ideas is massive. Mark Zuckerberg definitely knows the value of a great idea. For him it’s roughly $33.3 billion dollars. Now, you might not need a billion dollars. But according to Daniel Kahneman and his research, you definitely need at least $75,000 a year. Good ideas have the potential to change your bank account. Good ideas also have the potential to change your health. Tai’s dad caught scarlet fever when he was a baby, and doctors said he wouldn’t live past age 12. He was a pretty sickly kid. His life changed the day he picked up a magazine about weight lifting. The article said "Forget everything you've heard, lift weights." And he went from a sickly kid who should have died to Mr. Puerto Rico, Mr. Canada, and one of the first bodybuilders in the world. You see at the root of every revolution is one idea. In "Where Good Ideas Come From" one fascinating story was about the scientist that came up with a law that governs the rate of growth of animals, cities and ideas - it's called Kleiber’s law. Kleiber's law is about something called "positive power scaling" But why should that research matter to you? Simple. "A city that is ten times larger than its neighbor isn't ten times more innovative; it's seventeen times more innovative. A metropolis fifty times bigger than a town is 130 times more innovative than the town." The pace of innovation and good ideas that are going to come out of your brain are directly related to the size of the pool of information that you’re drawing from. The more books you read (an eclectic mix), the more masterminds you study, the more mentors and advisors you surround yourself with, the more exponential growth you'll experience. If your only source of good ideas is one book in the last year, you’re like someone living in a small town. Your “pool” to draw inspiration from is tiny. BUT if you’ve read 50 books instead, according to Kleiber’s Law you wouldn't just get 50 times smarter, you would get 130 times smarter. The more knowledge you absorb, the more great ideas you will come up with. Stay smart.

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Transcript

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0:00.0

Hello everybody welcome live

0:04.2

You are the first person watching my new TV show so

0:09.9

Exciting we're gonna be talking about book of the day

0:12.6

So the whole idea of this TV show try to do it every day most of them will be live every once in a while if I'm traveling

0:19.6

They'll be recorded but

0:21.6

We're talking about things that change your life revolutionize your life the best way to do that no matter what anybody tells you is

0:28.5

Increase the amount of knowledge in your brain quickest way to do that

0:32.9

Download the expertise of the smartest people in the world. So my job is to try to find the best books the best best authors

0:41.9

The best sources of information and try to bring it to you in a source that's not gonna take you all day to

0:48.4

Download right if you read this book we're talking about where good ideas come from by Stephen Johnson. That's today's book of the day

0:56.4

This is a New York time best-selling author. He wrote the natural history of innovation

1:03.9

You know this book let me just set the stage why I picked this book for you

1:11.3

Right now in the world we live in there may be no better skill that you can possess

1:17.7

Then the ability to come up with good ideas just think about it if you don't believe me

1:22.9

What's the reward for good ideas well ask Mark Zuckerberg

1:28.1

30 27 billion dollars later ask him what the reward was and if you think about Facebook it wasn't that big of an idea

1:38.2

Because my space and friendster had already set the stage five six years before really if you think about what Zuckerberg did at the beginning

1:46.1

Obviously, there's been many other ideas what Facebook did was had one good idea

1:51.4

What if we can

1:53.4

Privatize the experience if you remember my space man

1:57.9

You could get friend requests from strangers and girls would get creeped out because weird guys were writing them and friend requesting them and Facebook

2:04.5

Basically had one good idea which was if you

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