Where can you win? | Tony shows Darcy the power of a niche business that can scale

The Tony Robbins Channel

Tony Robbins

Business, Education

4.3 • 6.9K Ratings

🗓️ 21 August 2018

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

If you're a business owner, then you know the power of developing and executing a world-class marketing strategy. But how do you go about creating the world-class marketing plan that will set you apart from your competition? How do you find and convey your unique selling proposition?

Marketing isn't just about doing something unique - it's about adding more value than anyone else in the game. Doing more for your customer than anyone else. And in this episode, we're taking you to Business Mastery, where you'll hear Tony speak with Darcy: a woman who is struggling to find her niche, even despite an impressive resume of clients.

Darcy runs a successful production company that works with some of the biggest companies around the world. But up to this point, Darcy has relied on word-of-mouth to propel her business's growth. And while her referrals have gotten her up to a certain point, it's not enough to create the massive impact that she longs for. She needs a world-class marketing strategy.

Listen as Tony shows Darcy how to move out of her own way and eliminate the beliefs that are holding her back. And learn exactly how you can start to find your unique niche, and start building the brand that will take your company to the next level. Because if you do what everyone else is doing but better, you'll only get an incremental return. But if you do what no one else is doing, you'll find geometric rewards. Isn't it time you stepped up your game?

Transcript

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0:00.0	Are you ready for a major breakthrough in your business? Are you hungry for growth?
0:05.5	And ready to take massive action?
0:07.7	Tony Robbins has invested more than 40 years into consulting the most accomplished
0:12.3	organizations and business leaders. His exclusive business mastery program is the
0:17.0	culmination of everything he has learned and assimilated in that process.
0:21.3	In this immersive five-day bootcamp program, you will learn from Tony and other leading
0:26.5	business experts how to uncover the critical factors impacting your business right now,
0:32.2	then refocus and realign with the business strategy you need for competing in any economy.
0:38.6	You will leave this groundbreaking program with the essential tools to shape your business
0:42.3	and drive it to incredible success. So harness your hunger, let go of your fears, and take
0:48.1	your business to the next level at Business Mastery.
0:51.5	Mission is extremely competitive and exclusive. Visit www.toneyrobbins.com slash Business Mastery
1:00.2	to see if you qualify. Space is limited, so only qualified business owners will be approved.
1:06.0	Hey guys, welcome back to the Tony Robbins podcast as we continue our real breakthrough
1:16.4	series. If you're a business owner, then you know the power of developing and executing
1:21.8	a world-class marketing strategy. But how do you go about creating that world-class
1:27.0	marketing plan that's going to set you apart from your competition? How do you find and
1:32.7	convey your unique selling proposition? Marketing isn't just about doing something unique,
1:39.9	it's about adding more value than anyone else. Doing more for your customer than anyone
1:45.4	else. In this episode, we're taking you to Business Mastery where you're going to hear
1:51.7	Tony speak with Darcy, a woman who is struggling to find her niche, even despite an impressive
1:58.2	resume of clients. Darcy runs a successful production company and she works with some of
	...

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