Where Are They Now? RJ Weiss

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 6 April 2023

⏱️ 19 minutes

🔗️ Recording | iTunes | RSS

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Summary

#1268 We all want more website traffic, but what can we do to hook visitors in and get them back for more when they stumble across our content? That's the topic of today's Where Are They Now? session with RJ Weiss of TheWaysToWealth.com. You see, most information is freely available from multiple sources. So if you're building a brand, how do you stand out as the go-to authority in your niche? RJ and I brainstorm several tactics that do exactly that. We explore balancing his SEO strategy with superfan-building content, storytelling, lead magnets, email marketing, and more. A personal touch is essential in today's online landscape if you want to start building word of mouth around your mission. Join RJ and me for this great conversation to discover how to make that happen, even if it doesn't come naturally to you! Show notes and more at SmartPassiveIncome.com/ap1268.

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Transcript

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0:00.0	What's up, Ask Pat.
0:04.6	Ask Pat.com.
0:10.2	What's up, everybody, Patfland here, and welcome to episode 1,268 of Ask Pat 2.0.
0:20.0	You're listening to an update, a Where Are They Now episode with RJ Weiss,
0:24.2	who was once back on the show in 2020, back in episode 100135. So this is a long time. And we're
0:31.0	getting an update from RJ to see how he's done since we last chatted. When we last
0:35.4	chatted, you might remember that he has a brand called
0:37.9	the ways to wealth.com. He's a financial planner, created this website, does really well in Google,
0:44.4	but as you'll hear him say, it just wasn't performing very well as far as, well, branding and
0:50.5	customers and, you know, obtaining subscribers. So we're going to talk today about what has happened since and perhaps what's still
0:57.7	happening, but also what he's doing about it.
1:00.6	And I definitely recommend to check it out.
1:02.4	And again, you know, financial information and all that stuff is, you know, I'm not a financial
1:06.2	planner myself, but RJ is.
1:08.1	And you can check out his work again at thewaystowealth.com. And here's the
1:12.6	update with RJ. Here we go. RJ, welcome back to Ask Pat. Thanks for come back on the show today.
1:18.4	Oh, thanks for having me out again. Really appreciate it. Yes. I'm stoked because last time we got
1:22.8	pretty tactical with like traffic sources and other things like that. And before we get into
1:27.4	like what has happened
1:28.7	since then, I'm just curious if you can recall some things that we chatted about and calls to
1:33.8	action and like, where were you at that point? Yeah, really a couple years ago,
1:39.2	was just kind of turning this into like more of a full-fledged business. It was more of a blog I started and took it
	...

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