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Business Daily

When women aren't counted

Business Daily

BBC

Business

4.4816 Ratings

🗓️ 17 December 2019

⏱️ 17 minutes

🧾️ Download transcript

Summary

Gender bias in data collection. Manuela Saragosa speaks to Caroline Criado Perez, author of Invisible Women: Data Bias in a World Designed for Men, winner of the Financial Times business book of the year. Why are there no female crash test dummies? We ask Lotta Jakobsson from the Volvo Cars Safety Centre in Gottenburg in Sweden. And The BBC's Stephanie Hegarty on efforts to steps to make the city of Barcelona more women-friendly.

(Photo: Crash test dummy heads on display, Credit: Getty Images)

Transcript

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0:00.0

Hello, I'm Manuela Saragossa. Welcome to Business Daily from the BBC in this edition.

0:07.5

It's not about a conspiracy of evil men who hate women. It's just that we are so used to thinking

0:14.6

of men when we think of humans. They're the basic default human. The author and campaigner who's

0:20.5

been putting women back into data collection.

0:23.6

Plus, a very lonely female crash test dummy.

0:27.6

She's about 150 centimeters.

0:29.6

She's very lightweight.

0:31.6

The whole industry have to use the same crash test dummies.

0:35.6

And they are mainly based on male. Why aren't there more same crash test dummies, and they are mainly based on male.

0:38.1

Why aren't there more female crash test dummies?

0:40.8

The details coming up here in Business Daily from the BBC.

0:47.6

Every ambitious author probably hopes their book will change the way the reader sees the world.

0:53.4

Only a few go on to actually achieve that.

0:56.3

But this year's winner of the Financial Times and McKinsey Business Book of the Year is well on the way to doing so.

1:02.4

Caroline Creado Perez is a British feminist, activist and journalist. Her book, Invisible Women, was published earlier this year.

1:10.1

It exposed how designers and developers have perpetuated a bias towards men in the data they collect and use.

1:18.0

Regular listeners to Business Daily might recognise her name.

1:21.7

She's been on the program before, as she reminded me when I caught up with her down the line from New York last week.

1:28.4

We spoke to you, I think it was about a year ago, your book had just come out.

1:33.0

Yeah, well, it wasn't, it wasn't, it was less than a year ago.

1:36.4

It was less than a year ago.

1:37.3

Because my book coney came out this year.

...

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